eCommerce Revenue Analytics Store Favicon obi.at

obi.at, operated by OBI E-Commerce GmbH, is an online store with nationally-focused sales. Its eCommerce net sales are generated almost entirely in Austria. With regards to the product range, obi.at achieves the greatest part of its eCommerce net sales in the DIY category. Furthermore, products from the Electronics category are part of the offer. The online store was launched in 2011.

Store Screenshot
Global net sales (2023)
US$109.7m
Global rank (2023)
#1476
Main country
Austria
Main category
DIY
Launch year
2011

eCommerce revenue analytics

eCommerce net sales development of obi.at

Comprehensive time series analysis with YoY growth

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eCommerce net sales

in million US$

YoY growth

in percent
2017 2018 2019 2020 2021 2022 2023 2024

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Global rank

by net sales
#1476
Please note
These numbers show the first party eCommerce net sales after deduction of returns generated by obi.at only.

Distribution of eCommerce net sales from obi.at

Detailed breakdown of first-party net sales by country and category

eCommerce net sales by country

in 2023
Austria

eCommerce net sales by category

in 2023
DIY
Additional information:
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Competitor analysis

Comparable online stores of obi.at in DIY in Austria

Similar online stores operating in the same country and market

Top online stores: DIY in Austria

in 2023
# Online Store Net Sales Market Share
1. obi.at > US$75m 5.0% - 10.0%
2. amazon.de > US$75m 5.0% - 10.0%
3. ikea.com > US$40m 0.0% - 5.0%
4. hornbach.at > US$40m 0.0% - 5.0%
5. bauhaus.at > US$20m 0.0% - 5.0%

obi.at

In the DIY market in Austria, obi.at is ranked #1 with > US$75m in 2023. Therefore, obi.at accounts for 5.0% - 10.0% of eCommerce net sales in this category. The top stores are obi.at, amazon.de and ikea.com.

Rankings

Top Stores - DIY in Austria

Top Stores - DIY

Top Stores - Austria

Additional information:
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Market development: DIY in Austria

Market Revenue

in million US$

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Consumer behavior insights Beta

Average order value

Analyze shopper behavior. We provide average order value (AOV) estimates for each shop as well as the respective shopping category and country.


Marketing performance indicators

SEA budget

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Online store performance indicators

Payment analytics

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MasterCard
Paypal
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Company & contact information

Leads for your research

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Company OBI E-Commerce GmbH
Director, Digital Performance & Frontend Experience
Christian Hein

Mail For customers only
Phone +49 (40) CUSTOMERS ONLY
Head of Fulfilment Operations
Gerrit Philipps

Mail For customers only
Phone +49 (40) CUSTOMERS ONLY
Operations Manager
Melinda Margaritis

Mail For customers only
Phone +49 (40) CUSTOMERS ONLY

Any more questions?

Get in touch with us quickly and easily. We are happy to help!
Kilian Schuldt
Sales Manager
Mail [email protected]
Phone +49 (40) 874 061 04