rewe.de

Main Country

Germany

Main Category

Food & Personal Care

Launch year

2011

rewe.de, operated by REWE Markt GmbH, is an online store with nationally-focused sales. Its eCommerce net sales are generated almost entirely in Germany. With regards to the product range, rewe.de achieves the greatest part of its eCommerce net sales in the “Food & Personal Care” category. Furthermore, products from the “Toys, Hobby & DIY” category are part of the offer. The online store was launched in 2011.

Company

REWE Markt GmbH

Parent Company

Rewe Group

Net Sales Fiscal year: 01.01.2015 - 31.12.2015
Source: Annual report

US$58,183m

Revenue analytics

rewe.de: eCommerce net sales growth All net sales after deduction of returns generated by rewe.de via a digital channel in 2016 and recent calender years (first party sales)
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US$119.5m

Global Net Sales in 2016

 

Global Net Sales Growth

In million US$

??%

Growth 2016 / 2015

In percent

Source: 2014 – Secondary sources, Statista analysis, 2015 – Secondary sources, Statista analysis, 2016 – Secondary sources, Statista analysis, 2017 – Forecast, 2018 – Forecast
rewe.de: eCommerce revenue split by category Share of eCommerce net sales by distinct product categories based on the products rewe.de is offering
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0%
Electronics & Media

Books, Movies, Music0%

Consumer Electronics0%

0%
Fashion

Apparel0%

Bags & Accessories0%

Footwear0%

Food & Personal Care

Food & Beverages

Personal Care

Furniture & Appliances

Furniture & Homeware

Household Appliances

Toys, Hobby & DIY

DIY, Garden & Pets

Hobby & Stationery

Sports & Outdoor

Toys & Baby

Note: Due to roundings, the sum may be higher/lower than 100%.

Source: Statista analysis
rewe.de: eCommerce revenue split by country Share of eCommerce net sales by country rewe.de is shipping to
Source: Statista analysis
rewe.de: Marketshare and competitors in the Food & Personal Care Market in Germany In-depth analysis of this online store's most important countries: eCommerce net sales generated by rewe.de are featured on category-level in comparison to the market and top competitors

In the Food & Personal Care market in Germany, rewe.de generates US$100m - US$150m in 2016. Therefore, rewe.de accounts for 0% - 5% of eCommerce net sales in the market. In regard to competitors, rewe.de is ranked # in this submarket with , , and being the market leaders.

US$100m - US$150m

Net Sales in 2016, rewe.de

in Food & Personal Care in Germany

Market share 2016: rewe.de

in Food & Personal Care, Germany

Total market volume: Food & Personal Care in Germany

In million US$

Top Online Stores in the Food & Personal Care Market in Germany

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Revenue ranking in Food & Personal Care

In Germany

Source: Statista analysis

Traffic analytics

rewe.de: Website visits & Traffic sources
Source: Similarweb.com

Payment analytics

rewe.de: Offered payment methods to the clients Payment methods provided by rewe.de, in relation to the average distribution of payment methods
Bank transfer
Cards
Cash on delivery
E-wallets
Invoice
Other
Direct debits
rewe.de: Offered payment methods by country and category Payment methods provided by rewe.de, in relation to the average distribution of payment methods

Distribution of payment methods

In percent

Source: payment methods – Store Website
Market comparison: all relevant shops on ecommerceDB.com, Statista analysis

Multichannel and shipping Analytics

rewe.de: Distribution channels Multichannel stategy of rewe.de, in relation to the average distribution of these channels
Bricks & Mortar
Catalog, Mail Order
Phone
Marketplace: Amazon
Marketplace: eBay
Coming soon

Global distribution of channels

In percent

Source: multichannel – Store Website
Market comparison: all relevant shops on ecommerceDB.com, Statista analysis

Contact Information

rewe.de: Leads by department
Management
Marketing & Communications
Source: Statista Research