apple.com

Main Country

United States

Main Category

Electronics & Media

Launch year

1997

apple.com, operated by Apple, Inc., is an internationally-focused online store that generates eCommerce net sales primarily in the United States as well as in China and Japan. With regards to the product range, apple.com specializes in the “Electronics & Media” category, particularly in the area of “Consumer Electronics”. The online store was launched in 1997.

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Company

Apple, Inc.

Net Sales Fiscal year: 25.09.2016 - 30.09.2017
Source: Annual report

US$229,234m

Revenue analytics

apple.com: eCommerce net sales growth All net sales after deduction of returns generated by apple.com via a digital channel in 2017 and recent calender years (first party sales)
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US$20,631.1m

Global Net Sales in 2017

 

Global Net Sales Growth

In million US$

??%

Growth 2017 / 2016

In percent

Source: 2014 – Annual report, Statista analysis, 2015 – Annual report, Statista analysis, 2016 – Annual report, Statista analysis, 2017 – Annual report, Statista analysis, 2018 – Forecast
apple.com: eCommerce revenue split by category Share of eCommerce net sales by distinct product categories based on the products apple.com is offering
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100%
Electronics & Media

Books, Movies, Music

Consumer Electronics

0%
Fashion

Apparel0%

Bags & Accessories0%

Footwear0%

0%
Food & Personal Care

Food & Beverages0%

Personal Care0%

0%
Furniture & Appliances

Furniture & Homeware0%

Household Appliances0%

0%
Toys, Hobby & DIY

DIY, Garden & Pets0%

Hobby & Stationery0%

Sports & Outdoor0%

Toys & Baby0%

0%
other

Note: Due to roundings, the sum may be higher/lower than 100%.

Source: Statista analysis
apple.com: eCommerce revenue split by country Share of eCommerce net sales by country apple.com is shipping to
Source: Statista analysis
apple.com: Marketshare and competitors in the Electronics & Media Market in the United States In-depth analysis of this online store's most important countries: eCommerce net sales generated by apple.com are featured on category-level in comparison to the market and top competitors

In the Electronics & Media market in the United States, apple.com generates > US$20,000m in 2017. Therefore, apple.com accounts for 5% - 10% of eCommerce net sales in the market. In regard to competitors, apple.com is ranked # in this submarket with , , and being the market leaders.

> US$20,000m

Net Sales in 2017, apple.com

in Electronics & Media in the United States

Market share 2017: apple.com

in Electronics & Media, United States

Total market volume: Electronics & Media in the United States

In million US$

Top Online Stores in the Electronics & Media Market in the United States

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Revenue ranking in Electronics & Media

In the United States

Traffic analytics

apple.com: Website visits & Traffic sources
Source: Similarweb.com

Payment analytics

apple.com: Offered payment methods to the clients Payment methods provided by apple.com, in relation to the average distribution of payment methods
Bank transfer
Cards
Cash on delivery
E-wallets
Invoice
Other
Direct debits
Offered payment methods by country and category Payment methods provided by apple.com, in relation to the average distribution of payment methods

Distribution of payment methods

In percent

Source: payment methods – Store Website
Market comparison: all relevant shops on ecommerceDB.com, Statista analysis

Multichannel and shipping Analytics

apple.com: Distribution channels Multichannel stategy of apple.com, in relation to the average distribution of these channels
Bricks & Mortar
Catalog, Mail Order
Phone
Marketplace: Amazon
Marketplace: eBay
Coming soon

Global distribution of channels

In percent

Source: multichannel – Store Website
Market comparison: all relevant shops on ecommerceDB.com, Statista analysis

Contact Information

apple.com: Leads by department
Management
Marketing & Communications
Source: Statista Research