Grocery market in New Zealand
Market development
eCommerce revenue development in the Liquors market in New Zealand
The New Zealand Liquors eCommerce market is predicted to reach US$20.8 million by 2024 and accounts for 34.7% of the Wine & Liquors eCommerce market in New Zealand. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 12.6%, resulting in a projected market volume of US$33.5 million by 2028. The Liquors eCommerce market is a sub-market of the Wine & Liquors market. Further categories within the Wine & Liquors market are: Wine.
eCommerce revenue development in the Liquors market in New Zealand
eCommerce revenue growth in the Liquors market in New Zealand
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | |
|---|---|---|---|---|---|---|---|---|
| Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 |
| Growth (in %) | 74.1 | 56.0 | 28.4 | 17.8 | 49.2 | 71.8 | 4.8 | 0.4 |
Market definition
Definition of the Liquors market within the Grocery market
Market definition: Grocery > Beverages > Alcoholic Beverages > Wine & Liquors > Liquors The category Liquors includes the online trade of liquors (e.g. whiskey, vodka, rum, gin, tequila). This category does not cover liquor mixed drinks. All monetary figures refer to the annual gross revenue and do not factor in shipping costs.
In-scope
- Liquors (e.g. whiskey, vodka, rum, gin, tequila)
Out-of-scope
- Liquor mixed drinks
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