Toys, Hobby & DIY market in Bhutan
The Bhutanese Toys, Hobby & DIY eCommerce market is predicted to reach US$8.3 million by 2023 and accounts for 6.2% of the total eCommerce market in Bhutan. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 13.2%, resulting in a projected market volume of US$13.6 million by 2027. Within the Toys, Hobby & DIY market ecommerceDB considers the following four sub-markets: Toys & Baby, Sports & Outdoor, Hobby & Stationery, and DIY, Garden & Pets.
Market development
eCommerce revenue development in the Toys & Baby market in Bhutan
The Bhutanese Toys & Baby eCommerce market is predicted to reach US$3.5 million by 2023 and accounts for 42.5% of the Toys, Hobby & DIY eCommerce market in Bhutan. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 15.1%, resulting in a projected market volume of US$6.2 million by 2027. The Toys & Baby eCommerce market is a sub-market of the Toys, Hobby & DIY market. Further categories within the Toys, Hobby & DIY market are: DIY, Garden & Pets, Hobby & Stationery, and Sports & Outdoor.
eCommerce revenue development in the Toys & Baby market in Bhutan
Note: Data shown is using current exchange rates and reflects market impacts of the Russia-Ukraine war
Source: Statista Market Insights, ecommerceDB
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | |
|---|---|---|---|---|---|---|---|---|
| Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 |
| Growth (in %) | 18.6 | 36.3 | 80.6 | 56.6 | 50.0 | 86.9 | 41.8 | 54.9 |
| AOV (in US$) | 46.8 | 34.0 | 93.4 | 93.6 | 49.7 | 83.8 | 81.2 | 25.7 |
| CVR (in %) | 18.6 | 36.3 | 80.6 | 56.6 | 50.0 | 86.9 | 41.8 | 54.9 |
Market definition
Definition of the Toys & Baby market within the Toys, Hobby & DIY market
Market definition: Toys, Hobby & DIY > Toys & Baby The category Toys & Baby includes the sale of toys and products for infants (e.g., clothing, care products, baby food, bottles, nursing products, playpens, strollers, and car seats). All monetary figures refer to the annual gross revenue and do not factor in shipping costs.
In-scope
- Various toys for toddlers (e.g., doll's carriages), children (e.g., dolls, construction sets), and adults
- Cards and other indoor games
- Video game consoles
Out-of-scope
- Board games
- Video games
Select sub-market
-
- DIY, Garden & Pets *
- DIY & Garden *
- Other DIY, Garden & Pets *
- Pet Food *
- Hobby & Stationery *
- Construction Sets & Models *
- Drones *
- Musical Instruments *
- Acoustic Pianos & Stringed Keyboard Instruments *
- Electronic & Electromechanical Musical Instruments *
- Parts & Accessories of Musical Instruments *
- Percussion Instruments *
- String Instruments *
- Wind Instruments *
- Office Furniture *
- Other Hobby & Stationery *
- Tobacco Products *
- Cigarettes *
- Cigars *
- E-Cigarettes *
- Smoking Tobacco *
- Sports & Outdoor *
- Athletic Footwear *
- Fishing Articles & Equipment *
- Other Sports & Outdoor *
- Sports & Swimwear *
- Summer Sports Equipment *
- Winter Sports Equipment *
-
- Baby *
- Baby & Child Skin Care *
- Baby Clothes *
- Baby Diapers *
- Baby Food *
- Other Toys & Baby *
- Toys *
- Card Games *
- Dolls & Stuffed Toys *
- Plastic & Other Toys *
- Puzzles *
- Toys for Toddlers & Kids *
* Not available for the selected country