Country ranking

Largest eCommerce countries worldwide

The global eCommerce market is led by Greater China with eCommerce revenues of US$2,179,383.3 million in 2023. Followed by the United States with sales of US$981,226.3 million and then the United Kingdom with sales of US$157,394.7 million. The ranking is based on the largest countries by eCommerce revenue in this market in 2023. Market revenue represents B2C sales of physical goods including VAT. By using the filters provided below, the list of countries can be narrowed down according to different types of research questions.

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Rank Country Continent Filtered eCommerce revenue/share
Total eCommerce revenue
Growth
Online share
1
(1)
Greater ChinaAsiaUS$2,179,383.3m
100.0%
US$2,179,383.3m11.2%25.9%
2
(2)
United StatesAmericasUS$981,226.3m
100.0%
US$981,226.3m6.8%24.1%
3
(3)
United KingdomEuropeUS$157,394.7m
100.0%
US$157,394.7m5.8%24.9%
4
(4)
South KoreaAsiaUS$139,795.2m
100.0%
US$139,795.2m11.2%23.9%
5
(5)
JapanAsiaUS$124,297.9m
100.0%
US$124,297.9m0.7%12.4%

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