Furniture & Appliances market in Ethiopia

Name: eCommerce Market Analytics: Small Appliances eCommerce in Ethiopia
Creator: ecommerceDB

The Ethiopian Furniture & Appliances eCommerce market is predicted to reach US$160.8 million by 2023 and accounts for 12.5% of the total eCommerce market in Ethiopia. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 21.0%, resulting in a projected market volume of US$344.4 million by 2027. Within the Furniture & Appliances market ecommerceDB considers the following two sub-markets: Household Appliances and Furniture & Homeware.

Overview
Market development

Market development

eCommerce revenue development in the Small Appliances market in Ethiopia

The Ethiopian Small Appliances eCommerce market is predicted to reach US$36.2 million by 2023 and accounts for 27.1% of the Household Appliances eCommerce market in Ethiopia. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 21.5%, resulting in a projected market volume of US$78.8 million by 2027. The Small Appliances eCommerce market is a sub-market of the Household Appliances market. Further categories within the Household Appliances market are: Major Appliances, and Other Household Appliances.

eCommerce revenue development in the Small Appliances market in Ethiopia

in million US$, in %

Note: Data shown is using current exchange rates and reflects market impacts of the Russia-Ukraine war

Source: Statista Market Insights, ecommerceDB

	2020	2021	2022	2023	2024	2025	2026	2027
Revenue (in mUS$)	0.0	0.0	0.0	0.0	0.0	0.0	0.0	0.0
Growth (in %)	18.6	36.3	80.6	56.6	50.0	86.9	41.8	54.9
AOV (in US$)	46.8	34.0	93.4	93.6	49.7	83.8	81.2	25.7
CVR (in %)	18.6	36.3	80.6	56.6	50.0	86.9	41.8	54.9

AOV: Average Order Value CVR: Conversion Rate

Select sub-market

Furniture & Appliances
- Furniture & Homeware
  - Bedroom Furniture
    - Beds *
    - Closets, Nightstands & Dressers *
    - Mattresses *
    - Other Bedroom Furniture *
  - Floor Covering *
  - Kitchen Furniture
  - Lamps & Lighting
  - Living-Room & Dining-Room Furniture
    - Living & Dining Room
    - Other Living-Room & Dining-Room Furniture *
    - Seats & Sofas *
  - Other Furniture *
  - Plastic & Other Furniture *
- Household Appliances
  - Major Appliances
    - Cookers & Ovens
    - Dishwashing Machines
    - Freezers *
    - Refrigerators
    - Washing Machines
  - Other Household Appliances
  - Small Appliances
    - Coffee Machines *
    - Electric Kettles *
    - Grills & Roasters *
    - Hair Clippers *
    - Hair Dryers *
    - Irons *
    - Microwave Ovens *
    - Small Kitchen Appliances
    - Toasters *
    - Vacuum Cleaners

* Not available for the selected country