Food & Personal Care market in Gabon

The Gabonese Food & Personal Care eCommerce market is predicted to reach US$76.5 million by 2023 and accounts for 42.1% of the total eCommerce market in Gabon. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 15.0%, resulting in a projected market volume of US$133.6 million by 2027. Within the Food & Personal Care market ecommerceDB considers the following two sub-markets: Food & Beverages and Personal Care.

Market development

eCommerce revenue development in the Cosmetics market in Gabon

The Gabonese Cosmetics eCommerce market is predicted to reach US$1.8 million by 2023 and accounts for 34.3% of the Beauty Care eCommerce market in Gabon. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 10.3%, resulting in a projected market volume of US$2.7 million by 2027. The Cosmetics eCommerce market is a sub-market of the Beauty Care market. Further categories within the Beauty Care market are: Fragrances, and Other Beauty Care.

eCommerce revenue development in the Cosmetics market in Gabon

in million US$, in %

Note: Data shown is using current exchange rates and reflects market impacts of the Russia-Ukraine war

Source: Statista Market Insights, ecommerceDB

2020 2021 2022 2023 2024 2025 2026 2027
Revenue (in mUS$) 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0
Growth (in %) 59.2 78.5 32.3 24.6 55.7 12.1 12.6 75.2
AOV (in US$) 13.4 32.7 13.6 2.7 61.4 60.7 95.5 36.8
CVR (in %) 59.2 78.5 32.3 24.6 55.7 12.1 12.6 75.2
AOV: Average Order Value CVR: Conversion Rate

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