Toys, Hobby & DIY market in South Korea

The South Korean Toys, Hobby & DIY eCommerce market is predicted to reach US$13,527.3 million by 2023 and accounts for 13.3% of the total eCommerce market in South Korea. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 2.7%, resulting in a projected market volume of US$15,074.6 million by 2027. Within the Toys, Hobby & DIY market ecommerceDB considers the following four sub-markets: DIY, Garden & Pets, Toys & Baby, Hobby & Stationery, and Sports & Outdoor.

Market development

eCommerce revenue development in the Baby Food market in South Korea

The South Korean Baby Food eCommerce market is predicted to reach US$127.3 million by 2023 and accounts for 48.9% of the Baby eCommerce market in South Korea. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 5.5%, resulting in a projected market volume of US$157.7 million by 2027. The Baby Food eCommerce market is a sub-market of the Baby market. Further categories within the Baby market are: Baby & Child Skin Care, Baby Clothes, and Baby Diapers.

eCommerce revenue development in the Baby Food market in South Korea

in million US$, in %

Note: Data shown is using current exchange rates and reflects market impacts of the Russia-Ukraine war

Source: Statista Market Insights, ecommerceDB

2020 2021 2022 2023 2024 2025 2026 2027
Revenue (in mUS$) 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0
Growth (in %) 22.7 2.7 44.4 10.8 38.5 35.7 23.3 66.8
AOV (in US$) 22.1 66.6 14.7 31.8 33.9 28.8 58.3 88.5
CVR (in %) 22.7 2.7 44.4 10.8 38.5 35.7 23.3 66.8
AOV: Average Order Value CVR: Conversion Rate