Fashion market in Panama

The Panamanian Fashion eCommerce market is predicted to reach US$441.8 million by 2023 and accounts for 26.7% of the total eCommerce market in Panama. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 13.9%, resulting in a projected market volume of US$744.1 million by 2027. Within the Fashion market ecommerceDB considers the following three sub-markets: Apparel, Bags & Accessories, and Footwear.

Market development

eCommerce revenue development in the Shirts & Blouses (children) market in Panama

The Panamanian Shirts & Blouses (children) eCommerce market is predicted to reach US$4.9 million by 2023 and accounts for 12.5% of the Children's Apparel eCommerce market in Panama. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 14.6%, resulting in a projected market volume of US$8.5 million by 2027. The Shirts & Blouses (children) eCommerce market is a sub-market of the Children's Apparel market. Further categories within the Children's Apparel market are: Blazers (children), Coats & Jackets (children), Dresses & Skirts (children), Jerseys, Sweatshirts & Pullovers (children), Night & Underwear (children), Socks (children), Sports & Swimwear (children), Suits & Ensembles (children), T-Shirts (children), Tights & Leggings (children), and Trousers (children).

eCommerce revenue development in the Shirts & Blouses (children) market in Panama

in million US$, in %

Note: Data shown is using current exchange rates and reflects market impacts of the Russia-Ukraine war

Source: Statista Market Insights, ecommerceDB

2020 2021 2022 2023 2024 2025 2026 2027
Revenue (in mUS$) 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0
Growth (in %) 18.6 36.3 80.6 56.6 50.0 86.9 41.8 54.9
AOV (in US$) 46.8 34.0 93.4 93.6 49.7 83.8 81.2 25.7
CVR (in %) 18.6 36.3 80.6 56.6 50.0 86.9 41.8 54.9
AOV: Average Order Value CVR: Conversion Rate