Fashion market in Pakistan
The Pakistani Fashion eCommerce market is predicted to reach US$1,296.3 million by 2023 and accounts for 20.4% of the total eCommerce market in Pakistan. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 5.1%, resulting in a projected market volume of US$1,584.2 million by 2027. Within the Fashion market ecommerceDB considers the following three sub-markets: Bags & Accessories, Apparel, and Footwear.
Market development
eCommerce revenue development in the Blazers (men) market in Pakistan
The Pakistani Blazers (men) eCommerce market is predicted to reach US$7.9 million by 2023 and accounts for 5.1% of the Men's Apparel eCommerce market in Pakistan. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 2.9%, resulting in a projected market volume of US$8.9 million by 2027. The Blazers (men) eCommerce market is a sub-market of the Men's Apparel market. Further categories within the Men's Apparel market are: Coats & Jackets (men), Jerseys, Sweatshirts & Pullovers (men), Night & Underwear (men), Shirts (men), Socks (men), Suits (men), T-Shirts (men), and Trousers (men).
eCommerce revenue development in the Blazers (men) market in Pakistan
Note: Data shown is using current exchange rates and reflects market impacts of the Russia-Ukraine war
Source: Statista Market Insights, ecommerceDB
2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | |
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Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 |
Growth (in %) | 6.2 | 30.4 | 68.9 | 89.0 | 24.0 | 68.5 | 85.0 | 58.6 |
AOV (in US$) | 45.1 | 49.4 | 12.3 | 94.8 | 79.5 | 79.2 | 1.4 | 22.5 |
CVR (in %) | 6.2 | 30.4 | 68.9 | 89.0 | 24.0 | 68.5 | 85.0 | 58.6 |
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- Blazers (children) *
- Night & Underwear (children) *
- Socks (children) *
- Sports & Swimwear (children) *
- Suits & Ensembles (children) *
- T-Shirts (children) *
- Tights & Leggings (children) *
- Luxury Apparel *
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- Night & Underwear (men) *
- Socks (men) *
- Suits (men) *
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- Socks (women) *
- Suits & Ensembles (women) *
- Tights & Leggings (women) *
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- Eyewear Frames *
- Luxury Eyewear *
- Sunglasses *
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- Luxury Jewelry *
- Luxury Watches *
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- Luxury Footwear *
- Other Footwear *
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