Food & Personal Care market in Serbia

Name: eCommerce Market Analytics: Contact Lenses eCommerce in Serbia
Creator: ecommerceDB

The Serbian Food & Personal Care eCommerce market is predicted to reach US$194.3 million by 2023 and accounts for 20.3% of the total eCommerce market in Serbia. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 14.7%, resulting in a projected market volume of US$336.2 million by 2027. Within the Food & Personal Care market ecommerceDB considers the following two sub-markets: Personal Care and Food & Beverages.

Overview
Market development

Market development

eCommerce revenue development in the Contact Lenses market in Serbia

The Serbian Contact Lenses eCommerce market is predicted to reach US$1.3 million by 2023 and accounts for 17.5% of the Eye Care eCommerce market in Serbia. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 8.5%, resulting in a projected market volume of US$1.7 million by 2027. The Contact Lenses eCommerce market is a sub-market of the Eye Care market. Further categories within the Eye Care market are: Spectacle Lenses.

eCommerce revenue development in the Contact Lenses market in Serbia

in million US$, in %

Note: Data shown is using current exchange rates and reflects market impacts of the Russia-Ukraine war

Source: Statista Market Insights, ecommerceDB

	2020	2021	2022	2023	2024	2025	2026	2027
Revenue (in mUS$)	0.0	0.0	0.0	0.0	0.0	0.0	0.0	0.0
Growth (in %)	25.7	43.4	9.3	16.5	0.3	6.8	41.5	95.6
AOV (in US$)	17.8	30.3	17.8	90.3	59.3	11.0	89.8	23.7
CVR (in %)	25.7	43.4	9.3	16.5	0.3	6.8	41.5	95.6

AOV: Average Order Value CVR: Conversion Rate

Select sub-market

Food & Personal Care
- Food & Beverages
  - Beverages
    - Alcoholic Drinks
      - Beer
      - Cider, Perry & Rice Wine *
      - Other Alcoholic Drinks *
      - Spirits *
      - Wine
    - Hot Drinks *
      - Cocoa *
      - Coffee *
      - Tea *
    - Non-Alcoholic Drinks *
      - Bottled Water *
      - Juices *
      - Other Non-Alcoholic Drinks *
      - Soft Drinks *
    - Other Beverages *
  - Food
    - Bread & Cereal Products *
      - Bread *
      - Breakfast Cereals *
      - Other Bread & Cereal Products *
      - Pasta *
      - Rice *
    - Confectionery & Snacks
      - Confectionery
      - Other Confectionery & Snacks *
      - Snack Food *
    - Convenience Food *
      - Ready-to-Eat Meals *
      - Soups *
    - Dairy Products & Eggs
      - Cheese *
      - Eggs *
      - Milk *
      - Other Dairy Products & Eggs *
      - Yogurt *
    - Fish & Seafood *
      - Fresh Fish *
      - Fresh Seafood *
      - Processed Fish & Seafood *
    - Fruits & Nuts *
      - Fresh Fruits *
      - Nuts *
      - Processed & Frozen Fruits *
    - Meat
      - Fresh Meat
      - Processed Meat *
    - Oils & Fats *
      - Butter *
      - Edible Oils *
      - Margarine *
      - Other Oils & Fats *
    - Sauces & Spices *
      - Spices & Culinary Herbs *
      - Tomato Ketchup *
    - Spreads & Sweeteners *
      - Other Spreads & Sweeteners *
      - Spreads *
      - Sweeteners *
    - Vegetables *
      - Fresh Vegetables *
      - Processed & Frozen Vegetables *
- Personal Care
  - Beauty Care
  - Body Care
    - Deodorants
    - Feminine Hygiene *
    - Shaving
    - Shower & Bath
  - Eye Care
    - Contact Lenses
    - Spectacle Lenses
  - Hair Care
  - Health Care
    - Analgesics
    - Cold & Cough Remedies
    - Digestives & Intestinal Remedies
    - Hand Sanitizer *
    - Incontinence *
    - Other Health Care
    - Skin Treatment
    - Vitamins & Minerals
  - Household Care
    - Dishwashing Detergents *
    - Household Cleaners
    - Household Paper
    - Laundry Care
    - Other Household Care
    - Paper Tissues *
    - Polishes, Room Scents & Insecticides *
    - Toilet Paper
      - Standard Toilet Paper
      - Wet Toilet Paper *
  - Oral Care
  - Other Personal Care
  - Skin Care
    - Body
    - Face (Skin Care)
    - Prestige Skin Care
    - Sun Protection *

* Not available for the selected country