Toys, Hobby & DIY market in Rwanda
The Rwandan Toys, Hobby & DIY eCommerce market is predicted to reach US$27.9 million by 2023 and accounts for 6.5% of the total eCommerce market in Rwanda. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 13.6%, resulting in a projected market volume of US$46.5 million by 2027. Within the Toys, Hobby & DIY market ecommerceDB considers the following four sub-markets: Toys & Baby, Hobby & Stationery, Sports & Outdoor, and DIY, Garden & Pets.
Market development
eCommerce revenue development in the Athletic Footwear market in Rwanda
The Rwandan Athletic Footwear eCommerce market is predicted to reach US$2.1 million by 2023 and accounts for 33.4% of the Sports & Outdoor eCommerce market in Rwanda. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 9.7%, resulting in a projected market volume of US$3.0 million by 2027. The Athletic Footwear eCommerce market is a sub-market of the Sports & Outdoor market. Further categories within the Sports & Outdoor market are: Fishing Articles & Equipment, Other Sports & Outdoor, Sports & Swimwear, Summer Sports Equipment, and Winter Sports Equipment.
eCommerce revenue development in the Athletic Footwear market in Rwanda
Note: Data shown is using current exchange rates and reflects market impacts of the Russia-Ukraine war
Source: Statista Market Insights, ecommerceDB
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | |
|---|---|---|---|---|---|---|---|---|
| Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 |
| Growth (in %) | 53.8 | 18.9 | 12.0 | 66.8 | 95.9 | 59.7 | 65.3 | 98.4 |
| AOV (in US$) | 25.0 | 79.2 | 53.2 | 8.8 | 40.1 | 18.0 | 53.6 | 31.9 |
| CVR (in %) | 53.8 | 18.9 | 12.0 | 66.8 | 95.9 | 59.7 | 65.3 | 98.4 |
Select sub-market
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- Other DIY, Garden & Pets *
- Pet Food *
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- Drones *
- Musical Instruments *
- Acoustic Pianos & Stringed Keyboard Instruments *
- Electronic & Electromechanical Musical Instruments *
- Parts & Accessories of Musical Instruments *
- Percussion Instruments *
- String Instruments *
- Wind Instruments *
- Office Furniture *
- Other Hobby & Stationery *
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- Cigarettes *
- Cigars *
- E-Cigarettes *
- Smoking Tobacco *
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- Fishing Articles & Equipment *
- Other Sports & Outdoor *
- Sports & Swimwear *
- Summer Sports Equipment *
- Winter Sports Equipment *
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- Baby *
- Baby & Child Skin Care *
- Baby Clothes *
- Baby Diapers *
- Baby Food *
- Other Toys & Baby *
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- Card Games *
- Dolls & Stuffed Toys *
- Puzzles *
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