Fashion market in Senegal

The Senegalese Fashion eCommerce market is predicted to reach US$41.0 million by 2023 and accounts for 19.2% of the total eCommerce market in Senegal. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 7.0%, resulting in a projected market volume of US$53.8 million by 2027. Within the Fashion market ecommerceDB considers the following three sub-markets: Footwear, Bags & Accessories, and Apparel.

Market development

eCommerce revenue development in the Leather Footwear market in Senegal

The Senegalese Leather Footwear eCommerce market is predicted to reach US$8.2 million by 2023 and accounts for 32.7% of the Footwear eCommerce market in Senegal. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 6.1%, resulting in a projected market volume of US$10.4 million by 2027. The Leather Footwear eCommerce market is a sub-market of the Footwear market. Further categories within the Footwear market are: Luxury Footwear, Other Footwear, Sneakers, and Textile & Other Footwear.

eCommerce revenue development in the Leather Footwear market in Senegal

in million US$, in %

Note: Data shown is using current exchange rates and reflects market impacts of the Russia-Ukraine war

Source: Statista Market Insights, ecommerceDB

2020 2021 2022 2023 2024 2025 2026 2027
Revenue (in mUS$) 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0
Growth (in %) 22.7 2.7 44.4 10.8 38.5 35.7 23.3 66.8
AOV (in US$) 22.1 66.6 14.7 31.8 33.9 28.8 58.3 88.5
CVR (in %) 22.7 2.7 44.4 10.8 38.5 35.7 23.3 66.8
AOV: Average Order Value CVR: Conversion Rate

Select sub-market

  • Fashion
    • Apparel
      • Children's Apparel
        • Blazers (children) *
        • Coats & Jackets (children) *
        • Dresses & Skirts (children) *
        • Jerseys, Sweatshirts & Pullovers (children) *
        • Night & Underwear (children) *
        • Shirts & Blouses (children) *
        • Socks (children) *
        • Sports & Swimwear (children) *
        • Suits & Ensembles (children) *
        • T-Shirts (children) *
        • Tights & Leggings (children) *
        • Trousers (children) *
      • Luxury Apparel *
      • Men's Apparel
        • Blazers (men) *
        • Coats & Jackets (men) *
        • Jerseys, Sweatshirts & Pullovers (men) *
        • Night & Underwear (men) *
        • Shirts (men) *
        • Socks (men) *
        • Suits (men) *
        • T-Shirts (men) *
        • Trousers (men) *
      • Other Apparel *
      • Women's Apparel
        • Blazers (women) *
        • Coats & Jackets (women) *
        • Dresses & Skirts (women) *
        • Jerseys, Sweatshirts & Pullovers (women) *
        • Night & Underwear (women) *
        • Shirts & Blouses (women) *
        • Socks (women) *
        • Suits & Ensembles (women) *
        • T-Shirts (women) *
        • Tights & Leggings (women) *
        • Trousers (women) *
    • Bags & Accessories
      • Clothing Accessories & Other Clothes (children) *
      • Clothing Accessories & Other Clothes (men) *
      • Clothing Accessories & Other Clothes (women) *
      • Eyewear *
        • Eyewear Frames *
        • Luxury Eyewear *
        • Sunglasses *
      • Luggage & Bags
      • Luxury Leather Goods *
      • Other Accessories *
      • Watches & Jewelry
        • Jewelry *
        • Luxury Jewelry *
        • Luxury Watches *
        • Watches *
    • Footwear

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