Toys, Hobby & DIY market in Vietnam

The Vietnamese Toys, Hobby & DIY eCommerce market is predicted to reach US$1,865.8 million by 2023 and accounts for 14.0% of the total eCommerce market in Vietnam. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 10.6%, resulting in a projected market volume of US$2,787.3 million by 2027. Within the Toys, Hobby & DIY market ecommerceDB considers the following four sub-markets: Toys & Baby, Hobby & Stationery, DIY, Garden & Pets, and Sports & Outdoor.

Market development

eCommerce revenue development in the Sports & Swimwear market in Vietnam

The Vietnamese Sports & Swimwear eCommerce market is predicted to reach US$18.9 million by 2023 and accounts for 6.6% of the Sports & Outdoor eCommerce market in Vietnam. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 9.9%, resulting in a projected market volume of US$27.6 million by 2027. The Sports & Swimwear eCommerce market is a sub-market of the Sports & Outdoor market. Further categories within the Sports & Outdoor market are: Athletic Footwear, Fishing Articles & Equipment, Other Sports & Outdoor, Summer Sports Equipment, and Winter Sports Equipment.

eCommerce revenue development in the Sports & Swimwear market in Vietnam

in million US$, in %

Note: Data shown is using current exchange rates and reflects market impacts of the Russia-Ukraine war

Source: Statista Market Insights, ecommerceDB

2020 2021 2022 2023 2024 2025 2026 2027
Revenue (in mUS$) 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0
Growth (in %) 66.9 33.1 1.3 41.1 66.4 39.2 82.4 84.1
AOV (in US$) 96.9 7.4 29.4 3.7 80.8 40.2 7.0 38.9
CVR (in %) 66.9 33.1 1.3 41.1 66.4 39.2 82.4 84.1
AOV: Average Order Value CVR: Conversion Rate

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