The biggest player in the Slovak eCommerce Market is alza.sk. The store had a revenue of US$138 million in 2019. It is followed by mall.sk with US$51 million revenue and hm.com with US$38 million revenue. Altogether, the top three stores account for 25% of online revenue in Slovakia.
Store rankings are based on every store that generates revenue in Slovakia. These stores can either have a national focus and only sell in their main country or operate on a global scale. For this evaluation, only revenue created in Slovakia was considered.
One of the fastest-growing stores in the Slovak market is izlato.sk. The store achieved sales of about US$5.8 million in 2019. Its revenue growth amounted to 220% in the previous year.
Digital Market Outlook by Statista
The Digital Market Outlook presents up-to-date figures on markets of the digital economy. The comparable key figures are based on extensive analyses of relevant indicators from the areas of society, economy, and technology.
Market expansion in Slovakia is expected to continue over the next few years, as indicated by the Statista Digital Market Outlook. It has been predicted that the compound annual growth rate (CAGR 19-23) for the next four years will be 8%. Compared to the year-over-year growth of 8%, it is constant. This indicates that the market still has growth potential and is not yet saturated. Another indicator of market saturation is the online penetration of 72% in Slovakia; in other words, 72% of the Slovak population have bought at least one product online in 2019.
Five categories are considered by ecommerceDB. Electronics & Media is the largest segment in Slovakia and accounts for 38% of the eCommerce revenue in Slovakia. This is followed by Toys, Hobby & DIY with 28%, Fashion with 18%, Furniture & Appliances with 14% and Food & Personal Care with the remaining 3%.