US Purchase Criteria Apparel Generations

Purchase Criteria for Apparel Among Online Shoppers by Generational Cohort in the U.S.

„Out of the following, which are the most important aspects when choosing your apparel (e.g. clothing, shoes, bags)?”; Multi Pick; Base: n= 9,334 online shoppers in the U.S.

Statista Consumer Insights 2022 – Update 4