Top Reasons Why Shoppers in Italy Use Live Commerce, 2024

Publication date: 2024-10-18T11:44:32.252844+00:00

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Notes

‘’Why did you decide to purchase a product during a live shopping event?’’ (Multi-pick) Base: n= 546 respondents in Italy who purchased a product through a live shopping event within the past 12 months.

Sources

Top Shop Survey 2024 by Statista and ECDB.

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