Growth in Active Online Shoppers, Online Spending & Transactions Among Older Adults in China, 2019 & 2024

Publication date: 2024-10-21T09:45:47.507746+00:00

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Topics

China, Consumer Insights, Demographics (Age), Online Shopping Behavior, Top Markets

Notes

Base: n= 500 older adults in China. The chart is based on data from January-September 2024 compared to the same period in 2019.

Sources

2024 Silver-Haired Consumer Report by JD.com.