DIY market in Albania
The Albanian DIY eCommerce market is predicted to reach US$80.4 million by 2023 and accounts for 9.0% of the total eCommerce market in Albania. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 5.0%, resulting in a projected market volume of US$97.8 million by 2027. Within the DIY market ECDB considers the following three sub-markets: Tools & Construction Supplies, Vehicle Parts, and Garden.
Market development
eCommerce revenue development in the Gardening Accessories market in Albania
The Albanian Gardening Accessories eCommerce market is predicted to reach US$3.0 million by 2023 and accounts for 24.3% of the Garden eCommerce market in Albania. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 5.5%, resulting in a projected market volume of US$3.7 million by 2027. The Gardening Accessories eCommerce market is a sub-market of the Garden market. Further categories within the Garden market are: Barbecues, Other Garden, and Plants & Seeds.
eCommerce revenue development in the Gardening Accessories market in Albania
Note: Market revenue represents B2C sales of physical goods including VAT. It excludes B2B sales, C2C sales, returns, compensation for damaged or missing goods, any discounts granted and services. Data shown is using current exchange rates.
Source: ECDB analysis
eCommerce revenue growth in the Gardening Accessories market in Albania
Note: Market revenue represents B2C sales of physical goods including VAT. It excludes B2B sales, C2C sales, returns, compensation for damaged or missing goods, any discounts granted and services. Data shown is using current exchange rates.
Source: ECDB analysis
Net eCommerce revenue split by sub-category
Note: Data shown is using current exchange rates.
Source: ECDB analysis
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | |
|---|---|---|---|---|---|---|---|---|
| Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 |
| Growth (in %) | 99.8 | 9.0 | 81.4 | 2.6 | 5.8 | 94.6 | 24.7 | 28.1 |
| AOV (in US$) | 0.3 | 0.2 | 0.2 | 0.6 | 0.4 | 0.6 | 0.1 | 0.7 |
| CVR (in %) | 73.6 | 51.1 | 11.7 | 47.9 | 45.1 | 41.4 | 5.8 | 55.7 |
Market definition
Definition of the Gardening Accessories market within the DIY market
Market definition: DIY > Garden > Gardening Accessories The category Gardening Accessories includes the online trade of garden supplies (e.g. soil, mulch, pots, planters, fertilizers, pest control), gardening tools (e.g. sprinklers, shovels, rakes, lawn mowers, shears, wheelbarrows), rain barrels, and more. This category does not cover outdoor furniture, plants and seeds or barbecues. All monetary figures refer to the annual gross revenue and do not factor in shipping costs.
In-scope
- Garden supplies (e.g. soil, mulch, pots, planters, fertilizers, pest control)
- Gardening tools (e.g. sprinklers, shovels, rakes, lawn mowers, shears, wheelbarrows)
- Rain barrels
- Greenhouses
- Compost bins and tumblers
Out-of-scope
- Outdoor furniture
- Plants and seeds
- Barbecues