Grocery market in Argentina

Market development

eCommerce revenue development in the Frozen Pizzas market in Argentina

The Argentinian Frozen Pizzas eCommerce market is predicted to reach US$46.4 million by 2024 and accounts for 49.8% of the Frozen Food eCommerce market in Argentina. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 10.6%, resulting in a projected market volume of US$69.3 million by 2028. The Frozen Pizzas eCommerce market is a sub-market of the Frozen Food market. Further categories within the Frozen Food market are: Frozen Ready Meals, Frozen Vegetables, Ice Creams, and Other Frozen Food.

eCommerce revenue development in the Frozen Pizzas market in Argentina

in million US$

eCommerce revenue growth in the Frozen Pizzas market in Argentina

in %
20202021202220232024202520262027
Revenue (in mUS$)0.00.00.00.00.00.00.00.0
Growth (in %)17.681.853.11.870.036.476.887.6

Online share

eCommerce online share of the total Frozen Pizzas market in Argentina

The online share refers to the proportion of the retail volume that is transacted via the Internet. It includes purchases via desktop PC, tablet or smartphone, both via website or app. Only retail of physical goods is taken into account. In the Argentinian Frozen Pizzas retail market, the online share is 0.6% and will increase by an average of 3.0% to 0.7% by 2028.

eCommerce online share of the total Frozen Pizzas market in Argentina

in %
20202021202220232024202520262027
Online share (in %)38.4%46.3%59.6%1.8%27.4%47.6%1.7%16.8%

Market definition

Definition of the Frozen Pizzas market within the Grocery market

Market definition: Grocery > Food > Frozen Food > Frozen Pizzas The category Frozen Pizzas includes the online trade of frozen pizzas (e.g. pepperoni pizzas, margherita pizzas, hawaiian pizzas, mini pizzas). This category does not cover pizza delivery services. All monetary figures refer to the annual gross revenue and do not factor in shipping costs.

In-scope

  • Frozen pizzas (e.g. pepperoni pizzas, margherita pizzas, hawaiian pizzas, mini pizzas)

Out-of-scope

  • Pizza delivery services