Fashion market in Bangladesh

The Bangladeshi Fashion eCommerce market is predicted to reach US$1,495.3 million by 2024 and accounts for 18.9% of the total eCommerce market in Bangladesh. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 17.6%, resulting in a projected market volume of US$2,858.0 million by 2028. Within the Fashion market ECDB considers the following three sub-markets: Apparel, Footwear, and Bags & Accessories.

Market development

eCommerce revenue development in the Jewelry market in Bangladesh

The Bangladeshi Jewelry eCommerce market is predicted to reach US$87.1 million by 2024 and accounts for 74.8% of the Jewelry & Watches eCommerce market in Bangladesh. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 19.5%, resulting in a projected market volume of US$177.8 million by 2028. The Jewelry eCommerce market is a sub-market of the Jewelry & Watches market. Further categories within the Jewelry & Watches market are: Other Jewelry & Watches, and Watches.

eCommerce revenue development in the Jewelry market in Bangladesh

in million US$

eCommerce revenue growth in the Jewelry market in Bangladesh

in %

Net eCommerce revenue split by sub-category

in %
20202021202220232024202520262027
Revenue (in mUS$)0.00.00.00.00.00.00.00.0
Growth (in %)40.151.531.853.353.960.876.344.1

Online share

eCommerce online share of the total Jewelry market in Bangladesh

The online share refers to the proportion of the retail volume that is transacted via the Internet. It includes purchases via desktop PC, tablet or smartphone, both via website or app. Only retail of physical goods is taken into account. In the Bangladeshi Jewelry retail market, the online share is 29.2% and will increase by an average of 6.5% to 37.5% by 2028.

eCommerce online share of the total Jewelry market in Bangladesh

in %
20202021202220232024202520262027
Online share (in %)86.5%89.9%10.1%25.9%66.3%20.2%37.9%13.2%

Market definition

Definition of the Jewelry market within the Fashion market

Market definition: Fashion > Bags & Accessories > Jewelry & Watches > Jewelry The category Jewelry includes the online trade of jewelry (e.g earrings, rings, necklaces, bracelets, bangles, anklets, belly chains, piercings). This category does not cover watches. All monetary figures refer to the annual gross revenue and do not factor in shipping costs.

In-scope

  • Jewelry (e.g earrings, rings, necklaces, bracelets, bangles, anklets, belly chains, piercings)

Out-of-scope

  • Watches

Market comparison

The Bangladeshi Jewelry market in a global comparison

Market comparison by growth, online share, and revenue in 2023

in %