Hobby & Leisure market in Burkina Faso

The Burkinabe Media eCommerce market is predicted to reach US$7.8 million by 2024 and accounts for 26.2% of the Hobby & Leisure eCommerce market in Burkina Faso. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 14.0%, resulting in a projected market volume of US$13.1 million by 2028. The Media eCommerce market is a sub-market of the Hobby & Leisure market. Further categories within the Hobby & Leisure market are: Bullion & Precious Metal, Camping & Adventure, Erotic & Adult, Flowers & Gifts, Musical Instruments, Other Hobby & Leisure, Pet Supplies, Smoking Supplies, Sports Equipment, Stationery, Crafts & Art Supplies, and Toys.

The online share refers to the proportion of the retail volume that is transacted via the Internet. It includes purchases via desktop PC, tablet or smartphone, both via website or app. Only retail of physical goods is taken into account. In the Burkinabe Media retail market, the online share is 0.8% and will increase by an average of 10.1% to 1.2% by 2028.