Fashion market in Bolivia
The Bolivian Fashion eCommerce market is predicted to reach US$317.3 million by 2023 and accounts for 21.1% of the total eCommerce market in Bolivia. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 4.4%, resulting in a projected market volume of US$377.4 million by 2027. Within the Fashion market ECDB considers the following three sub-markets: Apparel, Footwear, and Bags & Accessories.
Market development
eCommerce revenue development in the Active Footwear market in Bolivia
The Bolivian Active Footwear eCommerce market is predicted to reach US$28.0 million by 2023 and accounts for 37.0% of the Footwear eCommerce market in Bolivia. It is expected to decrease over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be -4.8%, resulting in a projected market volume of US$23.0 million by 2027. The Active Footwear eCommerce market is a sub-market of the Footwear market. Further categories within the Footwear market are: Boots, Flat Shoes, High Heels & Pumps, Other Footwear, and Sandals.
eCommerce revenue development in the Active Footwear market in Bolivia
Note: Market revenue represents B2C sales of physical goods including VAT. It excludes B2B sales, C2C sales, returns, compensation for damaged or missing goods, any discounts granted and services. Data shown is using current exchange rates.
Source: ECDB analysis
eCommerce revenue growth in the Active Footwear market in Bolivia
Note: Market revenue represents B2C sales of physical goods including VAT. It excludes B2B sales, C2C sales, returns, compensation for damaged or missing goods, any discounts granted and services. Data shown is using current exchange rates.
Source: ECDB analysis
Net eCommerce revenue split by sub-category
Note: Data shown is using current exchange rates.
Source: ECDB analysis
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | |
|---|---|---|---|---|---|---|---|---|
| Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 |
| Growth (in %) | 43.2 | 11.0 | 69.4 | 0.1 | 5.8 | 83.3 | 86.5 | 77.7 |
| AOV (in US$) | 4.5 | 71.3 | 9.7 | 99.5 | 44.1 | 72.9 | 26.7 | 73.4 |
| CVR (in %) | 43.2 | 11.0 | 69.4 | 0.1 | 5.8 | 83.3 | 86.5 | 77.7 |
Market definition
Definition of the Active Footwear market within the Fashion market
Market definition: Fashion > Footwear > Active Footwear The category Active Footwear includes the online trade of sneakers and non-sport-specific footwear (e.g. running shoes, basketball shoes, tennis shoes). This category does not cover sport-specific footwear (e.g. soccer shoes, climbing shoes, bike shoes). All monetary figures refer to the annual gross revenue and do not factor in shipping costs.
In-scope
- Sneakers
- Non-sport-specific footwear (e.g. running shoes, basketball shoes, tennis shoes)
Out-of-scope
- Sport-specific footwear (e.g. soccer shoes, climbing shoes, bike shoes)
Select sub-category