DIY market in Ivory Coast
The Ivorian DIY eCommerce market is predicted to reach US$43.6 million by 2024 and accounts for 8.2% of the total eCommerce market in Ivory Coast. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 4.3%, resulting in a projected market volume of US$51.7 million by 2028. Within the DIY market ECDB considers the following three sub-markets: Tools & Construction Supplies, Vehicle Parts, and Garden.
Market development
eCommerce revenue development in the Garden market in Ivory Coast
The Ivorian Garden eCommerce market is predicted to reach US$7.0 million by 2024 and accounts for 16.1% of the DIY eCommerce market in Ivory Coast. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 3.8%, resulting in a projected market volume of US$8.2 million by 2028. The Garden eCommerce market is a sub-market of the DIY market. Further categories within the DIY market are: Tools & Construction Supplies, and Vehicle Parts.
eCommerce revenue development in the Garden market in Ivory Coast
eCommerce revenue growth in the Garden market in Ivory Coast
Net eCommerce revenue split by sub-category
2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | 2028 | |
---|---|---|---|---|---|---|---|---|---|---|---|---|
Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | ||||
Growth (in %) | 4.2 | 80.4 | 49.5 | 91.0 | 12.3 | 29.1 | 93.9 | 28.8 | ||||
as of DIY (in %) | 4.9 | 5.0 | 4.7 | 4.7 | 4.4 | 4.1 | 3.9 | 3.7 | 3.5 | 3.3 | 3.2 | 3.0 |
Market definition
Definition of the Garden market within the DIY market
Market definition: DIY > Garden In the category Garden digital channels are used to sell a variety of products, including plants and seeds (e.g flowering plants, fruit trees), gardening accessories (e.g sprinklers, shovels, lawn mowers) and barbecues (e.g. charcoal grills, gas grills, smokers). Not part of the category are garden furniture, fresh cut flowers and bouquets or gardening books. All monetary figures refer to the annual gross revenue and do not factor in shipping costs.
In-scope
- Plants and seeds (e.g flowering plants, fruit trees)
- Gardening accessories (e.g sprinklers, shovels, lawn mowers)
- Barbecues (e.g. charcoal grills, gas grills, smokers)
Out-of-scope
- Garden furniture
- Fresh cut flowers and bouquets
- Gardening books
- Gardening services
Market comparison
The Ivorian Garden market in a global comparison