eCommerce market in the Dominican Republic

The Dominican Republic is the 74th largest market for eCommerce with a predicted revenue of US$1,531.5 million by 2023, placing it ahead of Croatia. Revenue is expected to show a compound annual growth rate (CAGR 2023-2027) of 11.5%, resulting in a projected market volume of US$2,365.5 million by 2027. With an expected increase of 15.7% in 2023, the Dominican eCommerce market contributed to the worldwide growth rate of 17.0% in 2023. Like in the Dominican Republic, global eCommerce sales are expected to increase over the next years. Five markets are considered by ecommerceDB within the Dominican eCommerce market. Electronics & Media is the largest market and accounts for 53.3% of the Dominican eCommerce revenue. It is followed by Fashion with 23.4%, Food & Personal Care with 11.1%, Furniture & Appliances with 7.3%, and Toys, Hobby & DIY with the remaining 4.9%.

Market development

eCommerce revenue development in the Dominican Republic

The Dominican Republic is the 74th largest market for eCommerce with a predicted revenue of US$1,531.5 million by 2023, placing it ahead of Croatia. Revenue is expected to show a compound annual growth rate (CAGR 2023-2027) of 11.5%, resulting in a projected market volume of US$2,365.5 million by 2027. With an expected increase of 15.7% in 2023, the Dominican eCommerce market contributed to the worldwide growth rate of 17.0% in 2023. Like in the Dominican Republic, global eCommerce sales are expected to increase over the next years. Five markets are considered by ecommerceDB within the Dominican eCommerce market. Electronics & Media is the largest market and accounts for 53.3% of the Dominican eCommerce revenue. It is followed by Fashion with 23.4%, Food & Personal Care with 11.1%, Furniture & Appliances with 7.3%, and Toys, Hobby & DIY with the remaining 4.9%.

eCommerce revenue development in the Dominican Republic

in million US$, in %

Note: Data shown is using current exchange rates and reflects market impacts of the Russia-Ukraine war

Source: Statista Market Insights, ecommerceDB

2020 2021 2022 2023 2024 2025 2026 2027
Revenue (in mUS$) 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0
Growth (in %) 6.2 30.4 68.9 89.0 24.0 68.5 85.0 58.6
AOV (in US$) 45.1 49.4 12.3 94.8 79.5 79.2 1.4 22.5
CVR (in %) 6.2 30.4 68.9 89.0 24.0 68.5 85.0 58.6
AOV: Average Order Value CVR: Conversion Rate