eCommerce market in Equatorial Guinea
Market development
eCommerce revenue development in Equatorial Guinea
Equatorial Guinea is one of the smaller markets for eCommerce with a predicted revenue of US$58.0 million by 2024. Revenue is expected to show a compound annual growth rate (CAGR 2024-2028) of 5.9%, resulting in a projected market volume of US$72.9 million by 2028. With an expected increase of 6.4% in 2024, the Equatorial Guinean eCommerce market contributed to the worldwide growth rate of 10.4% in 2024. Like in Equatorial Guinea, global eCommerce sales are expected to increase over the next years. Seven markets are considered by ECDB within the Equatorial Guinean eCommerce market. Hobby & Leisure is the largest market and accounts for 23.9% of the Equatorial Guinean eCommerce revenue. It is followed by Electronics with 23.4%, Fashion with 19.2%, Furniture & Homeware with 11.5%, Care Products with 8.7%, DIY with 7.9%, and Grocery with the remaining 5.4%.
eCommerce revenue development in Equatorial Guinea
eCommerce revenue growth in Equatorial Guinea
2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | |
---|---|---|---|---|---|---|---|---|
Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 |
Growth (in %) | 70.5 | 72.5 | 97.3 | 68.0 | 67.8 | 3.4 | 81.9 | 77.8 |
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