Hobby & Leisure market in Israel
The Israeli Hobby & Leisure eCommerce market is predicted to reach US$4,038.7 million by 2023 and accounts for 25.4% of the total eCommerce market in Israel. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 10.0%, resulting in a projected market volume of US$5,923.5 million by 2027. Within the Hobby & Leisure market ECDB considers the following twelve sub-markets: Media, Sports Equipment, Pet Supplies, Toys, Stationery, Crafts & Art Supplies, Bullion & Precious Metal, Camping & Adventure, Musical Instruments, Flowers & Gifts, Other Hobby & Leisure, Erotic & Adult, and Smoking Supplies.
Market development
eCommerce revenue development in the Pet Supplies market in Israel
The Israeli Pet Supplies eCommerce market is predicted to reach US$388.7 million by 2023 and accounts for 9.6% of the Hobby & Leisure eCommerce market in Israel. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 10.1%, resulting in a projected market volume of US$571.9 million by 2027. The Pet Supplies eCommerce market is a sub-market of the Hobby & Leisure market. Further categories within the Hobby & Leisure market are: Bullion & Precious Metal, Camping & Adventure, Erotic & Adult, Flowers & Gifts, Media, Musical Instruments, Other Hobby & Leisure, Smoking Supplies, Sports Equipment, Stationery, Crafts & Art Supplies, and Toys.
eCommerce revenue development in the Pet Supplies market in Israel
Note: Market revenue represents B2C sales of physical goods including VAT. It excludes B2B sales, C2C sales, returns, compensation for damaged or missing goods, any discounts granted and services. Data shown is using current exchange rates.
Source: ECDB analysis
eCommerce revenue growth in the Pet Supplies market in Israel
Note: Market revenue represents B2C sales of physical goods including VAT. It excludes B2B sales, C2C sales, returns, compensation for damaged or missing goods, any discounts granted and services. Data shown is using current exchange rates.
Source: ECDB analysis
Net eCommerce revenue split by sub-category
Note: Data shown is using current exchange rates.
Source: ECDB analysis
2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | |
---|---|---|---|---|---|---|---|---|
Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 |
Growth (in %) | 52.7 | 56.6 | 76.6 | 90.4 | 68.5 | 79.3 | 91.4 | 38.7 |
AOV (in US$) | 69.1 | 50.3 | 4.7 | 41.7 | 4.9 | 13.1 | 12.7 | 31.0 |
CVR (in %) | 52.7 | 56.6 | 76.6 | 90.4 | 68.5 | 79.3 | 91.4 | 38.7 |
Top stores
Top five Pet Supplies online stores in Israel by net sales 2022
With sales in the Israeli Pet Supplies market, shufersal.co.il generated a revenue of US$17.5 million in 2022, which means it is the leading online store in this market. The Pet Supplies ranking of Israel is based on all online stores that generated sales in this market in 2022. Due to a country- and category-dependent approach, both national and international online stores can be part of the ranking. The graph shows a filtered revenue. It only includes national sales within the respective market.
eCommerce net sales generated in the Pet Supplies market in Israel in 2022
Note: First party net sales generated after deduction of returns, allowances for damaged or missing goods and any discounts allowed
Source: Annual report, secondary sources, ECDB analysis
Filtered revenue / share
eCommerce net sales refer to the year 2022
|
Global revenue
eCommerce net sales refer to the year 2022
|
Growth
eCommerce net sales growth refers to 2022/2021
| |
---|---|---|---|
US$900.0m
20.7% | US$8,300.0m | 8.3% | |
US$550.0m
12.0% | US$4,600.0m | 12.4% | |
US$470.0m
3.9% | US$1,190.0m | 33.6% | |
US$430.0m
20.6% | US$2,122.0m | 18.0% | |
US$370.0m
20.7% | US$1,814.0m | 12.6% |
See further stores
Market definition
Definition of the Pet Supplies market within the Hobby & Leisure market
Market definition: Hobby & Leisure > Pet Supplies The category Pet Supplies comprises digital sales of pet food and treats, pet toys, crates, carriers, aquariums, tanks and enclosures, and more. This category does not cover pet care services (e.g. dog walking, grooming, pet training) and medical treatments (e.g. veterinary care). All monetary figures refer to the annual gross revenue and do not factor in shipping costs.
In-scope
- Pet food and treats
- Pet toys
- Crates, carriers, aquariums, tanks and enclosures
- Collars and leashes
- Pet grooming supplies
- Pet clothing and accessories
- Pet pharmaceuticals and nutrition
Out-of-scope
- Pet care services (e.g. dog walking, grooming, pet training)
- Medical treatments (e.g. veterinary care)
Select sub-category