Electronics & Media market in Kazakhstan

The Kazakhstani Electronics & Media eCommerce market is predicted to reach US$950.9 million by 2023 and accounts for 27.5% of the total eCommerce market in Kazakhstan. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 11.3%, resulting in a projected market volume of US$1,459.0 million by 2027. Within the Electronics & Media market ecommerceDB considers the following two sub-markets: Consumer Electronics and Books, Movies, Music & Games.

Market development

eCommerce revenue development in the Laptops & Tablets market in Kazakhstan

The Kazakhstani Laptops & Tablets eCommerce market is predicted to reach US$85.8 million by 2023 and accounts for 59.9% of the Computing eCommerce market in Kazakhstan. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 11.2%, resulting in a projected market volume of US$131.1 million by 2027. The Laptops & Tablets eCommerce market is a sub-market of the Computing market. Further categories within the Computing market are: Desktop PCs, Keyboards, PC Monitors & Projectors, Printers & Copiers, and Storage Units.

eCommerce revenue development in the Laptops & Tablets market in Kazakhstan

in million US$, in %

Note: Data shown is using current exchange rates and reflects market impacts of the Russia-Ukraine war

Source: Statista Market Insights, ecommerceDB

2020 2021 2022 2023 2024 2025 2026 2027
Revenue (in mUS$) 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0
Growth (in %) 5.6 72.8 96.3 26.0 66.9 42.2 93.0 84.9
AOV (in US$) 13.4 69.0 55.0 94.7 47.7 11.5 69.9 6.1
CVR (in %) 5.6 72.8 96.3 26.0 66.9 42.2 93.0 84.9
AOV: Average Order Value CVR: Conversion Rate