eCommerce market in Lebanon

Lebanon is the 67th largest market for eCommerce with a predicted revenue of US$1,926.0 million by 2023, placing it ahead of Bulgaria. Revenue is expected to show a compound annual growth rate (CAGR 2023-2027) of 10.0%, resulting in a projected market volume of US$2,824.1 million by 2027. With an expected increase of 26.7% in 2023, the Lebanese eCommerce market contributed to the worldwide growth rate of 17.0% in 2023. Like in Lebanon, global eCommerce sales are expected to increase over the next years. Five markets are considered by ecommerceDB within the Lebanese eCommerce market. Electronics & Media is the largest market and accounts for 31.4% of the Lebanese eCommerce revenue. It is followed by Food & Personal Care with 24.5%, Fashion with 19.3%, Furniture & Appliances with 16.3%, and Toys, Hobby & DIY with the remaining 8.4%.

Market development

eCommerce revenue development in Lebanon

Lebanon is the 67th largest market for eCommerce with a predicted revenue of US$1,926.0 million by 2023, placing it ahead of Bulgaria. Revenue is expected to show a compound annual growth rate (CAGR 2023-2027) of 10.0%, resulting in a projected market volume of US$2,824.1 million by 2027. With an expected increase of 26.7% in 2023, the Lebanese eCommerce market contributed to the worldwide growth rate of 17.0% in 2023. Like in Lebanon, global eCommerce sales are expected to increase over the next years. Five markets are considered by ecommerceDB within the Lebanese eCommerce market. Electronics & Media is the largest market and accounts for 31.4% of the Lebanese eCommerce revenue. It is followed by Food & Personal Care with 24.5%, Fashion with 19.3%, Furniture & Appliances with 16.3%, and Toys, Hobby & DIY with the remaining 8.4%.

eCommerce revenue development in Lebanon

in million US$, in %

Note: Data shown is using current exchange rates and reflects market impacts of the Russia-Ukraine war

Source: Statista Market Insights, ecommerceDB

2020 2021 2022 2023 2024 2025 2026 2027
Revenue (in mUS$) 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0
Growth (in %) 80.9 87.3 32.0 32.4 73.6 37.7 0.1 75.1
AOV (in US$) 71.5 30.2 45.2 66.8 82.9 13.8 23.1 31.7
CVR (in %) 80.9 87.3 32.0 32.4 73.6 37.7 0.1 75.1
AOV: Average Order Value CVR: Conversion Rate