Furniture & Appliances market in Morocco
The Moroccan Furniture & Appliances eCommerce market is predicted to reach US$190.9 million by 2023 and accounts for 10.1% of the total eCommerce market in Morocco. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 13.7%, resulting in a projected market volume of US$318.6 million by 2027. Within the Furniture & Appliances market ecommerceDB considers the following two sub-markets: Furniture & Homeware and Household Appliances.
Market development
eCommerce revenue development in the Bedroom Furniture market in Morocco
The Moroccan Bedroom Furniture eCommerce market is predicted to reach US$25.6 million by 2023 and accounts for 20.6% of the Furniture & Homeware eCommerce market in Morocco. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 11.5%, resulting in a projected market volume of US$39.5 million by 2027. The Bedroom Furniture eCommerce market is a sub-market of the Furniture & Homeware market. Further categories within the Furniture & Homeware market are: Floor Covering, Kitchen Furniture, Lamps & Lighting, Living-Room & Dining-Room Furniture, Other Furniture, and Plastic & Other Furniture.
eCommerce revenue development in the Bedroom Furniture market in Morocco
Note: Data shown is using current exchange rates and reflects market impacts of the Russia-Ukraine war
Source: Statista Market Insights, ecommerceDB
2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | |
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Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 |
Growth (in %) | 59.2 | 78.5 | 32.3 | 24.6 | 55.7 | 12.1 | 12.6 | 75.2 |
AOV (in US$) | 13.4 | 32.7 | 13.6 | 2.7 | 61.4 | 60.7 | 95.5 | 36.8 |
CVR (in %) | 59.2 | 78.5 | 32.3 | 24.6 | 55.7 | 12.1 | 12.6 | 75.2 |
Market definition
Definition of the Bedroom Furniture market within the Furniture & Appliances market
Market definition: Furniture & Appliances > Furniture & Homeware > Bedroom Furniture The category Bedroom Furniture includes the online sale of furniture objects primarily made of wood and used in bedrooms, including beds and mattresses of different shapes and sizes, wardrobes and closets, nightstands, and dressers. All monetary figures refer to the annual gross revenue and do not factor in shipping costs.
In-scope
- Beds and mattresses
- Closets, nightstands, and dressers
Out-of-scope
- Consumer electronics (e.g., TV sets)
- Lamps and lighting
- Textiles (e.g., covers, curtains) and rugs
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- Beds *
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- Coffee Machines *
- Electric Kettles *
- Grills & Roasters *
- Hair Dryers *
- Irons *
- Microwave Ovens *
- Toasters *
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