Food & Personal Care market in Morocco
The Moroccan Food & Personal Care eCommerce market is predicted to reach US$182.9 million by 2023 and accounts for 9.7% of the total eCommerce market in Morocco. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 12.9%, resulting in a projected market volume of US$297.2 million by 2027. Within the Food & Personal Care market ecommerceDB considers the following two sub-markets: Personal Care and Food & Beverages.
Market development
eCommerce revenue development in the Prestige Skin Care market in Morocco
The Moroccan Prestige Skin Care eCommerce market is predicted to reach US$1.8 million by 2023 and accounts for 13.4% of the Skin Care eCommerce market in Morocco. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 12.2%, resulting in a projected market volume of US$2.8 million by 2027. The Prestige Skin Care eCommerce market is a sub-market of the Skin Care market. Further categories within the Skin Care market are: Body, Face (Skin Care), and Sun Protection.
eCommerce revenue development in the Prestige Skin Care market in Morocco
Note: Data shown is using current exchange rates and reflects market impacts of the Russia-Ukraine war
Source: Statista Market Insights, ecommerceDB
2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | |
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Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 |
Growth (in %) | 66.9 | 33.1 | 1.3 | 41.1 | 66.4 | 39.2 | 82.4 | 84.1 |
AOV (in US$) | 96.9 | 7.4 | 29.4 | 3.7 | 80.8 | 40.2 | 7.0 | 38.9 |
CVR (in %) | 66.9 | 33.1 | 1.3 | 41.1 | 66.4 | 39.2 | 82.4 | 84.1 |
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- Alcoholic Drinks *
- Beer *
- Cider, Perry & Rice Wine *
- Other Alcoholic Drinks *
- Spirits *
- Wine *
- Hot Drinks *
- Cocoa *
- Coffee *
- Tea *
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- Bottled Water *
- Juices *
- Other Non-Alcoholic Drinks *
- Soft Drinks *
- Other Beverages *
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- Bread & Cereal Products *
- Bread *
- Breakfast Cereals *
- Other Bread & Cereal Products *
- Pasta *
- Rice *
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- Other Confectionery & Snacks *
- Snack Food *
- Convenience Food *
- Ready-to-Eat Meals *
- Soups *
- Dairy Products & Eggs *
- Cheese *
- Eggs *
- Milk *
- Other Dairy Products & Eggs *
- Yogurt *
- Fish & Seafood *
- Fresh Fish *
- Fresh Seafood *
- Processed Fish & Seafood *
- Fruits & Nuts *
- Fresh Fruits *
- Nuts *
- Processed & Frozen Fruits *
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- Fresh Meat *
- Processed Meat *
- Oils & Fats *
- Butter *
- Edible Oils *
- Margarine *
- Other Oils & Fats *
- Sauces & Spices *
- Spices & Culinary Herbs *
- Tomato Ketchup *
- Spreads & Sweeteners *
- Other Spreads & Sweeteners *
- Spreads *
- Sweeteners *
- Vegetables *
- Fresh Vegetables *
- Processed & Frozen Vegetables *
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- Natural Cosmetics *
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- Deodorants *
- Feminine Hygiene *
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- Contact Lenses *
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- Hand Sanitizer *
- Incontinence *
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- Dishwashing Detergents *
- Household Cleaners *
- Household Paper *
- Paper Tissues *
- Polishes, Room Scents & Insecticides *
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- Wet Toilet Paper *
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- Sun Protection *
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