Fashion market in Morocco

The Moroccan Fashion eCommerce market is predicted to reach US$378.1 million by 2023 and accounts for 20.0% of the total eCommerce market in Morocco. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 12.6%, resulting in a projected market volume of US$606.7 million by 2027. Within the Fashion market ecommerceDB considers the following three sub-markets: Apparel, Bags & Accessories, and Footwear.

Market development

eCommerce revenue development in the Suits (men) market in Morocco

The Moroccan Suits (men) eCommerce market is predicted to reach US$2.8 million by 2023 and accounts for 3.8% of the Men's Apparel eCommerce market in Morocco. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 12.2%, resulting in a projected market volume of US$4.4 million by 2027. The Suits (men) eCommerce market is a sub-market of the Men's Apparel market. Further categories within the Men's Apparel market are: Blazers (men), Coats & Jackets (men), Jerseys, Sweatshirts & Pullovers (men), Night & Underwear (men), Shirts (men), Socks (men), T-Shirts (men), and Trousers (men).

eCommerce revenue development in the Suits (men) market in Morocco

in million US$, in %

Note: Data shown is using current exchange rates and reflects market impacts of the Russia-Ukraine war

Source: Statista Market Insights, ecommerceDB

2020 2021 2022 2023 2024 2025 2026 2027
Revenue (in mUS$) 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0
Growth (in %) 66.9 33.1 1.3 41.1 66.4 39.2 82.4 84.1
AOV (in US$) 96.9 7.4 29.4 3.7 80.8 40.2 7.0 38.9
CVR (in %) 66.9 33.1 1.3 41.1 66.4 39.2 82.4 84.1
AOV: Average Order Value CVR: Conversion Rate

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