Fashion market in Myanmar

The Burmese Fashion eCommerce market is predicted to reach US$683.6 million by 2023 and accounts for 19.6% of the total eCommerce market in Myanmar. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 13.7%, resulting in a projected market volume of US$1,142.8 million by 2027. Within the Fashion market ecommerceDB considers the following three sub-markets: Bags & Accessories, Apparel, and Footwear.

Market development

eCommerce revenue development in the Jewelry market in Myanmar

The Burmese Jewelry eCommerce market is predicted to reach US$67.8 million by 2023 and accounts for 59.9% of the Watches & Jewelry eCommerce market in Myanmar. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 16.4%, resulting in a projected market volume of US$124.4 million by 2027. The Jewelry eCommerce market is a sub-market of the Watches & Jewelry market. Further categories within the Watches & Jewelry market are: Luxury Jewelry, Luxury Watches, and Watches.

eCommerce revenue development in the Jewelry market in Myanmar

in million US$, in %

Note: Data shown is using current exchange rates and reflects market impacts of the Russia-Ukraine war

Source: Statista Market Insights, ecommerceDB

2020 2021 2022 2023 2024 2025 2026 2027
Revenue (in mUS$) 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0
Growth (in %) 80.9 87.3 32.0 32.4 73.6 37.7 0.1 75.1
AOV (in US$) 71.5 30.2 45.2 66.8 82.9 13.8 23.1 31.7
CVR (in %) 80.9 87.3 32.0 32.4 73.6 37.7 0.1 75.1
AOV: Average Order Value CVR: Conversion Rate

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