Food & Personal Care market in Malaysia
The Malaysian Food & Personal Care eCommerce market is predicted to reach US$1,449.5 million by 2023 and accounts for 14.2% of the total eCommerce market in Malaysia. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 14.1%, resulting in a projected market volume of US$2,455.1 million by 2027. Within the Food & Personal Care market ecommerceDB considers the following two sub-markets: Personal Care and Food & Beverages.
Market development
eCommerce revenue development in the Dairy Products & Eggs market in Malaysia
The Malaysian Dairy Products & Eggs eCommerce market is predicted to reach US$9.1 million by 2023 and accounts for 5.6% of the Food eCommerce market in Malaysia. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 11.8%, resulting in a projected market volume of US$14.2 million by 2027. The Dairy Products & Eggs eCommerce market is a sub-market of the Food market. Further categories within the Food market are: Bread & Cereal Products, Confectionery & Snacks, Convenience Food, Fish & Seafood, Fruits & Nuts, Meat, Oils & Fats, Sauces & Spices, Spreads & Sweeteners, and Vegetables.
eCommerce revenue development in the Dairy Products & Eggs market in Malaysia
Note: Data shown is using current exchange rates and reflects market impacts of the Russia-Ukraine war
Source: Statista Market Insights, ecommerceDB
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | |
|---|---|---|---|---|---|---|---|---|
| Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 |
| Growth (in %) | 53.8 | 18.9 | 12.0 | 66.8 | 95.9 | 59.7 | 65.3 | 98.4 |
| AOV (in US$) | 25.0 | 79.2 | 53.2 | 8.8 | 40.1 | 18.0 | 53.6 | 31.9 |
| CVR (in %) | 53.8 | 18.9 | 12.0 | 66.8 | 95.9 | 59.7 | 65.3 | 98.4 |
Market definition
Definition of the Dairy Products & Eggs market within the Food & Personal Care market
Market definition: Food & Personal Care > Food & Beverages > Food > Dairy Products & Eggs The category Dairy Products & Eggs covers digital sales of all types of dairy products which play a major role in the daily diet of many consumers. In addition to fresh milk, it includes chicken eggs and other types of eggs, yogurt, cheese and other dairy products such as preserved and powdered milk, cream, non-dairy milk substitutes, curdled milk, yogurt drinks, lactose-free milk, probiotic milk drinks, and fortified milk. All monetary figures refer to the annual gross revenue and do not factor in shipping costs.
In-scope
- Fresh milk
- Yogurt
- Cheese
- Eggs
- Non-dairy milk substitutes as well as preserved and powdered milk
Out-of-scope
- Baby food
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