Hobby & Leisure market in Mozambique

The Mozambican Hobby & Leisure eCommerce market is predicted to reach US$19.3 million by 2024 and accounts for 20.4% of the total eCommerce market in Mozambique. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 29.2%, resulting in a projected market volume of US$53.8 million by 2028. Within the Hobby & Leisure market ECDB considers the following twelve sub-markets: Media, Sports Equipment, Stationery, Crafts & Art Supplies, Pet Supplies, Toys, Bullion & Precious Metal, Camping & Adventure, Musical Instruments, Flowers & Gifts, Other Hobby & Leisure, Erotic & Adult, and Smoking Supplies.

Market development

eCommerce revenue development in the Media market in Mozambique

The Mozambican Media eCommerce market is predicted to reach US$5.2 million by 2024 and accounts for 26.9% of the Hobby & Leisure eCommerce market in Mozambique. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 27.3%, resulting in a projected market volume of US$13.6 million by 2028. The Media eCommerce market is a sub-market of the Hobby & Leisure market. Further categories within the Hobby & Leisure market are: Bullion & Precious Metal, Camping & Adventure, Erotic & Adult, Flowers & Gifts, Musical Instruments, Other Hobby & Leisure, Pet Supplies, Smoking Supplies, Sports Equipment, Stationery, Crafts & Art Supplies, and Toys.

eCommerce revenue development in the Media market in Mozambique

in million US$

eCommerce revenue growth in the Media market in Mozambique

in %

Net eCommerce revenue split by sub-category

in %
20202021202220232024202520262027
Revenue (in mUS$)0.00.00.00.00.00.00.00.0
Growth (in %)91.65.064.698.696.711.641.983.1

Online share

eCommerce online share of the total Media market in Mozambique

The online share refers to the proportion of the retail volume that is transacted via the Internet. It includes purchases via desktop PC, tablet or smartphone, both via website or app. Only retail of physical goods is taken into account. In the Mozambican Media retail market, the online share is 1.8% and will increase by an average of 6.9% to 2.4% by 2028.

eCommerce online share of the total Media market in Mozambique

in %
20202021202220232024202520262027
Online share (in %)68.3%86.0%14.5%76.4%11.7%99.4%0.8%62.8%

Market definition

Definition of the Media market within the Hobby & Leisure market

Market definition: Hobby & Leisure > Media The category Media encompasses the commercial (B2C) sale of books (e.g. novels, thrillers, ebooks, audiobooks), video (e.g. dvds, blu-rays), cds, and more. Not covered are streaming services or subscriptions and ebook readers. All monetary figures refer to the annual gross revenue and do not factor in shipping costs.

In-scope

  • Books (e.g. novels, thrillers, eBooks, audiobooks)
  • Video (e.g. DVDs, Blu-Rays)
  • CDs
  • Vinyl
  • Downloads

Out-of-scope

  • Streaming services or subscriptions
  • eBook readers

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