Care Products market in Nicaragua
The Nicaraguan Care Products eCommerce market is predicted to reach US$60.1 million by 2023 and accounts for 8.2% of the total eCommerce market in Nicaragua. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 4.1%, resulting in a projected market volume of US$70.5 million by 2027. Within the Care Products market ECDB considers the following three sub-markets: Personal Care, Health Care, and Household Care.
Market development
eCommerce revenue development in the Other Nutrition market in Nicaragua
The Nicaraguan Other Nutrition eCommerce market is predicted to reach US$0.1 million by 2023 and accounts for 2.5% of the Nutrition eCommerce market in Nicaragua. It is expected to decrease over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be -2.2%, resulting in a projected market volume of US$0.1 million by 2027. The Other Nutrition eCommerce market is a sub-market of the Nutrition market. Further categories within the Nutrition market are: Food Supplements, Health Teas, and Protein Drinks & Bars.
eCommerce revenue development in the Other Nutrition market in Nicaragua
Note: Market revenue represents B2C sales of physical goods including VAT. It excludes B2B sales, C2C sales, returns, compensation for damaged or missing goods, any discounts granted and services. Data shown is using current exchange rates.
Source: ECDB analysis
eCommerce revenue growth in the Other Nutrition market in Nicaragua
Note: Market revenue represents B2C sales of physical goods including VAT. It excludes B2B sales, C2C sales, returns, compensation for damaged or missing goods, any discounts granted and services. Data shown is using current exchange rates.
Source: ECDB analysis
Net eCommerce revenue split by sub-category
Note: Data shown is using current exchange rates.
Source: ECDB analysis
2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | |
---|---|---|---|---|---|---|---|---|
Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 |
Growth (in %) | 25.2 | 24.5 | 61.7 | 69.1 | 38.0 | 43.7 | 56.4 | 79.8 |
AOV (in US$) | 44.7 | 86.9 | 94.8 | 86.1 | 8.0 | 7.7 | 83.4 | 5.5 |
CVR (in %) | 25.2 | 24.5 | 61.7 | 69.1 | 38.0 | 43.7 | 56.4 | 79.8 |
Market definition
Definition of the Other Nutrition market within the Care Products market
Market definition: Care Products > Health Care > Nutrition > Other Nutrition The category Other Nutrition includes the online trade of functional foods (e.g. probiotic yogurt, omega-3-fortified foods) and sports nutrition (e.g. energy gels, sports drinks, and recovery shakes). All monetary figures refer to the annual gross revenue and do not factor in shipping costs.
In-scope
- Functional foods (e.g. probiotic yogurt, omega-3-fortified foods)
- Sports nutrition (e.g. energy gels, sports drinks, and recovery shakes)
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