Electronics market in Norway
The Norwegian Electronics eCommerce market is predicted to reach US$2,427.7 million by 2023 and accounts for 21.6% of the total eCommerce market in Norway. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 2.4%, resulting in a projected market volume of US$2,668.6 million by 2027. Within the Electronics market ECDB considers the following two sub-markets: Consumer Electronics and Electrical Appliances.
Market development
eCommerce revenue development in the Consumer Electronics market in Norway
The Norwegian Consumer Electronics eCommerce market is predicted to reach US$1,624.8 million by 2023 and accounts for 66.9% of the Electronics eCommerce market in Norway. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 1.8%, resulting in a projected market volume of US$1,745.2 million by 2027. The Consumer Electronics eCommerce market is a sub-market of the Electronics market. Further categories within the Electronics market are: Electrical Appliances.
eCommerce revenue development in the Consumer Electronics market in Norway
Note: Market revenue represents B2C sales of physical goods including VAT. It excludes B2B sales, C2C sales, returns, compensation for damaged or missing goods, any discounts granted and services. Data shown is using current exchange rates.
Source: ECDB analysis
eCommerce revenue growth in the Consumer Electronics market in Norway
Note: Market revenue represents B2C sales of physical goods including VAT. It excludes B2B sales, C2C sales, returns, compensation for damaged or missing goods, any discounts granted and services. Data shown is using current exchange rates.
Source: ECDB analysis
Net eCommerce revenue split by sub-category
Note: Data shown is using current exchange rates.
Source: ECDB analysis
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | |
|---|---|---|---|---|---|---|---|---|
| Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 |
| Growth (in %) | 12.2 | 93.4 | 39.9 | 92.7 | 77.9 | 77.3 | 5.4 | 48.3 |
| AOV (in US$) | 0.4 | 0.2 | 0.5 | 0.1 | 0.1 | 0.9 | 0.3 | 0.9 |
| CVR (in %) | 29.8 | 87.8 | 76.8 | 22.8 | 87.5 | 50.7 | 21.2 | 48.5 |
Top stores
Top five Consumer Electronics online stores in Norway by net sales 2022
With sales in the Norwegian Consumer Electronics market, apple.com generated a revenue of US$300.8 million in 2022, which means it is the leading online store in this market. The Consumer Electronics ranking of Norway is based on all online stores that generated sales in this market in 2022. Due to a country- and category-dependent approach, both national and international online stores can be part of the ranking. The graph shows a filtered revenue. It only includes national sales within the respective market.
eCommerce net sales generated in the Consumer Electronics market in Norway in 2022
Note: First party net sales generated after deduction of returns, allowances for damaged or missing goods and any discounts allowed
Source: Annual report, secondary sources, ECDB analysis
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Filtered revenue / share
eCommerce net sales refer to the year 2022
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Global revenue
eCommerce net sales refer to the year 2022
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Growth
eCommerce net sales growth refers to 2022/2021
| |
|---|---|---|---|
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US$900.0m
20.7% | US$8,300.0m | 8.3% | |
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US$550.0m
12.0% | US$4,600.0m | 12.4% | |
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US$470.0m
3.9% | US$1,190.0m | 33.6% | |
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US$430.0m
20.6% | US$2,122.0m | 18.0% | |
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US$370.0m
20.7% | US$1,814.0m | 12.6% |
See further stores
Market definition
Definition of the Consumer Electronics market within the Electronics market
Market definition: Electronics > Consumer Electronics The category Consumer Electronics includes the online trade of computers, TVs, smartphones, and more. Online stores dedicated to the sale of household appliances, personal care appliances or mobile contracts and tariffs are not considered. All monetary figures refer to the annual gross revenue and do not factor in shipping costs.
In-scope
- Computers
- TVs
- Smartphones
- Cameras
- Headphones
- Loudspeakers
- Printers
- Scanners
- Game Consoles
- Wearables
Out-of-scope
- Household appliances
- Personal care appliances
- Mobile contracts and tariffs
- Set-up and installation services
- Software
Select sub-category