eCommerce market in Peru
Peru is the 42nd largest market for eCommerce with a predicted revenue of US$6,574.1 million by 2025, placing it ahead of the United Arab Emirates. Revenue is expected to show a compound annual growth rate (CAGR 2025-2029) of 13.1%, resulting in a projected market volume of US$10,766.5 million by 2029. With an expected increase of 18.2% in 2025, the Peruvian eCommerce market contributed to the worldwide growth rate of 9.8% in 2025. Like in Peru, global eCommerce sales are expected to increase over the next years. Seven markets are considered by ECDB within the Peruvian eCommerce market. Electronics is the largest market and accounts for 23.8% of the Peruvian eCommerce revenue. It is followed by Fashion with 21.5%, Hobby & Leisure with 21.1%, Furniture & Homeware with 11.4%, DIY with 8.2%, Care Products with 7.9%, and Grocery with the remaining 6.2%.
Monthly revenues
Monthly revenues in the Peruvian eCommerce market
The monthly eCommerce revenue of the Peruvian eCommerce market was US$555 million in April 2025. This refers to a growth of 20.2% compared to March 2025. Within the last 12 months, the monthly revenue share was the highest in November 2024 with 10.4% of the total 2024 revenue of the Peruvian eCommerce market and the lowest in January 2025 with 6.3% of the total 2025 revenue.
Revenue Last Month
US$555.3m
The eCommerce revenue grew by 20.2% from March 2025 to April 2025.
Monthly revenue shares in the last 12 months
| 0-2025 | 1-2025 | 2-2025 | 3-2025 | 4-2025 | 5-2025 | 6-2025 | 7-2025 | 8-2025 | 9-2025 | 10-2025 | 11-2025 | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 |
| Monthly revenue share (in %) | 6.8 | 39.6 | 21.3 | 20.8 | 32.2 | 66.7 | 8.4 | 75.1 | 90.0 | 68.7 | 89.6 | 82.7 |
Market development
eCommerce revenue development in Peru
Peru is the 42nd largest market for eCommerce with a predicted revenue of US$6,574.1 million by 2025, placing it ahead of the United Arab Emirates. Revenue is expected to show a compound annual growth rate (CAGR 2025-2029) of 13.1%, resulting in a projected market volume of US$10,766.5 million by 2029. With an expected increase of 18.2% in 2025, the Peruvian eCommerce market contributed to the worldwide growth rate of 9.8% in 2025. Like in Peru, global eCommerce sales are expected to increase over the next years. Seven markets are considered by ECDB within the Peruvian eCommerce market. Electronics is the largest market and accounts for 23.8% of the Peruvian eCommerce revenue. It is followed by Fashion with 21.5%, Hobby & Leisure with 21.1%, Furniture & Homeware with 11.4%, DIY with 8.2%, Care Products with 7.9%, and Grocery with the remaining 6.2%.
eCommerce revenue development in Peru
eCommerce revenue growth in Peru
Net eCommerce revenue split by sub-category
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | |
|---|---|---|---|---|---|---|---|---|
| Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 |
| Growth (in %) | 3.6 | 69.5 | 7.7 | 68.6 | 13.4 | 54.5 | 24.8 | 67.3 |
Top stores
Top five online stores in Peru by net sales 2024
The biggest player in the Peruvian eCommerce market is falabella.com.pe. The store had a revenue of US$239.0 million in 2024. Store rankings include every store that generates revenue in Peru. These stores can either have a national focus and only sell in their main country or operate on a global scale. For this evaluation, only revenue created in Peru was considered.
eCommerce net sales generated in Peru in 2024
| Filtered revenue / share eCommerce net sales refer to the year 2024 | Global revenue eCommerce net sales refer to the year 2024 | Growth eCommerce net sales growth refers to 2024/2023 | |
|---|---|---|---|
US$900.0m 20.7% | US$8,300.0m | 8.3% | |
US$550.0m 12.0% | US$4,600.0m | 12.4% | |
US$470.0m 3.9% | US$1,190.0m | 33.6% | |
US$430.0m 20.6% | US$2,122.0m | 18.0% | |
US$370.0m 20.7% | US$1,814.0m | 12.6% |
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Payment Methods
Top 5 offered payment methods in the Peruvian eCommerce market
With 76.9% VISA the most commonly offered payment method of all online stores in the Peruvian eCommerce market in 2024. Like VISA Mastercard with a penetration of 74.0%, American Express with a share of 66.3%, and Diners Club with a share of 60.6% the payment type Cards is the most common used by online retailers in in the Peruvian eCommerce market in 2024. With a share 33.7% PagoEfectivo is the most common used payment method offered to the clients of type Bank transfer.
Top 5 offered payment methods in the Peruvian eCommerce market
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Shop Software Solutions
Top 5 used shop software solutions in the Peruvian eCommerce market
Although VTEX holds a commanding lead with 28.1% of online stores using the shop software solution, the Peruvian eCommerce market in 2024 remains vibrant and competitive. This is due to the presence of several other shop software solutions, including WooCommerce, Shopify, Magento, and PrestaShop, which collectively hold a significant share of the market.
Top 5 used shop software solutions in the Peruvian eCommerce market
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