DIY market in Poland

The Polish DIY eCommerce market is predicted to reach US$3,559.0 million by 2025 and accounts for 11.5% of the total eCommerce market in Poland. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2025-2029) will be 5.0%, resulting in a projected market volume of US$4,333.0 million by 2029. Within the DIY market ECDB considers the following three sub-markets: Tools & Construction Supplies, Vehicle Parts, and Garden.

The online share refers to the proportion of the retail volume that is transacted via the Internet. It includes purchases via desktop PC, tablet or smartphone, both via website or app. Only retail of physical goods is taken into account. In the Polish DIY retail market, the online share is 16.5% and will increase by an average of 5.0% to 20.0% by 2029.

With sales in the Polish DIY market, oponeo.pl generated a revenue of US$316.8 million in 2024, which means it is the leading online store in this market. The DIY ranking of Poland is based on all online stores that generated sales in this market in 2024. Due to a country- and category-dependent approach, both national and international online stores can be part of the ranking. The graph shows a filtered revenue. It only includes national sales within the respective market.

The Polish DIY eCommerce market in 2024 in terms of offered payment methods is fragmented and highly competitive with Cash on delivery (Cash on delivery) covering the largest share with 69.8% of all online stores checked. Other offered payment methods in the Polish DIY eCommerce market in 2024 are VISA (Cards) with 62.3%, Mastercard (Cards) with 62.3%, and Bank transfer/cash in advance (Bank transfer) with 60.4%. With 41.5% PayPal (E-wallets) still has a considerable market share amongst the offered payment methods compared to Cash on delivery (Cash on delivery).