eCommerce market in Paraguay

Paraguay is the 76th largest market for eCommerce with a predicted revenue of US$1,445.1 million by 2023, placing it ahead of Belarus. Revenue is expected to show a compound annual growth rate (CAGR 2023-2027) of 14.2%, resulting in a projected market volume of US$2,462.1 million by 2027. With an expected increase of 18.9% in 2023, the Paraguayan eCommerce market contributed to the worldwide growth rate of 17.0% in 2023. Like in Paraguay, global eCommerce sales are expected to increase over the next years. Five markets are considered by ecommerceDB within the Paraguayan eCommerce market. Electronics & Media is the largest market and accounts for 27.1% of the Paraguayan eCommerce revenue. It is followed by Food & Personal Care with 26.2%, Fashion with 20.4%, Furniture & Appliances with 17.2%, and Toys, Hobby & DIY with the remaining 9.1%.