Electronics market in Paraguay
The Paraguayan Electronics eCommerce market is predicted to reach US$247.4 million by 2023 and accounts for 28.8% of the total eCommerce market in Paraguay. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 2.8%, resulting in a projected market volume of US$275.9 million by 2027. Within the Electronics market ECDB considers the following two sub-markets: Consumer Electronics and Electrical Appliances.
Market development
eCommerce revenue development in the Other TV & Video market in Paraguay
The Paraguayan Other TV & Video eCommerce market is predicted to reach US$0.5 million by 2023 and accounts for 2.2% of the TV & Video eCommerce market in Paraguay. It is expected to decrease over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be -12.8%, resulting in a projected market volume of US$0.3 million by 2027. The Other TV & Video eCommerce market is a sub-market of the TV & Video market. Further categories within the TV & Video market are: Media Boxes & Sticks, and Televisions.
eCommerce revenue development in the Other TV & Video market in Paraguay
Note: Market revenue represents B2C sales of physical goods including VAT. It excludes B2B sales, C2C sales, returns, compensation for damaged or missing goods, any discounts granted and services. Data shown is using current exchange rates.
Source: ECDB analysis
eCommerce revenue growth in the Other TV & Video market in Paraguay
Note: Market revenue represents B2C sales of physical goods including VAT. It excludes B2B sales, C2C sales, returns, compensation for damaged or missing goods, any discounts granted and services. Data shown is using current exchange rates.
Source: ECDB analysis
Net eCommerce revenue split by sub-category
Note: Data shown is using current exchange rates.
Source: ECDB analysis
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | |
|---|---|---|---|---|---|---|---|---|
| Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 |
| Growth (in %) | 16.2 | 76.9 | 14.6 | 23.4 | 41.9 | 18.9 | 59.1 | 41.9 |
| AOV (in US$) | 1.0 | 0.6 | 1.0 | 0.7 | 0.5 | 0.3 | 1.0 | 0.4 |
| CVR (in %) | 62.9 | 81.8 | 11.5 | 46.3 | 92.2 | 33.7 | 53.4 | 77.3 |
Market definition
Definition of the Other TV & Video market within the Electronics market
Market definition: Electronics > Consumer Electronics > TV & Video > Other TV & Video The category Other TV & Video includes the online trade of blu-ray and dvd players and recorders, tv antennas and reception equipment, home theater systems, and more. This category does not cover tv and video furniture. All monetary figures refer to the annual gross revenue and do not factor in shipping costs.
In-scope
- Blu-ray and DVD players and recorders
- TV antennas and reception equipment
- Home theater systems
- TV accessories (e.g. remote controls, HDMI cables, set top boxes)
Out-of-scope
- TV and video furniture
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