Fashion market in El Salvador

Market development

eCommerce revenue development in the Jewelry market in El Salvador

The Salvadoran Jewelry eCommerce market is predicted to reach US$5.0 million by 2024 and accounts for 53.9% of the Jewelry & Watches eCommerce market in El Salvador. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 15.0%, resulting in a projected market volume of US$8.8 million by 2028. The Jewelry eCommerce market is a sub-market of the Jewelry & Watches market. Further categories within the Jewelry & Watches market are: Other Jewelry & Watches, and Watches.

eCommerce revenue development in the Jewelry market in El Salvador

in million US$

eCommerce revenue growth in the Jewelry market in El Salvador

in %
20202021202220232024202520262027
Revenue (in mUS$)0.00.00.00.00.00.00.00.0
Growth (in %)44.27.538.798.890.436.239.88.0

Online share

eCommerce online share of the total Jewelry market in El Salvador

The online share refers to the proportion of the retail volume that is transacted via the Internet. It includes purchases via desktop PC, tablet or smartphone, both via website or app. Only retail of physical goods is taken into account. In the Salvadoran Jewelry retail market, the online share is 25.3% and will increase by an average of 7.5% to 33.7% by 2028.

eCommerce online share of the total Jewelry market in El Salvador

in %
20202021202220232024202520262027
Online share (in %)17.2%57.2%47.4%83.7%71.2%13.2%27.1%47.5%

Market definition

Definition of the Jewelry market within the Fashion market

Market definition: Fashion > Bags & Accessories > Jewelry & Watches > Jewelry The category Jewelry includes the online trade of jewelry (e.g earrings, rings, necklaces, bracelets, bangles, anklets, belly chains, piercings). This category does not cover watches. All monetary figures refer to the annual gross revenue and do not factor in shipping costs.

In-scope

  • Jewelry (e.g earrings, rings, necklaces, bracelets, bangles, anklets, belly chains, piercings)

Out-of-scope

  • Watches