Fashion market in Thailand

The Thai Fashion eCommerce market is predicted to reach US$1,837.0 million by 2023 and accounts for 8.8% of the total eCommerce market in Thailand. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 15.5%, resulting in a projected market volume of US$3,267.1 million by 2027. Within the Fashion market ecommerceDB considers the following three sub-markets: Apparel, Bags & Accessories, and Footwear.

Market development

eCommerce revenue development in the Textile & Other Footwear market in Thailand

The Thai Textile & Other Footwear eCommerce market is predicted to reach US$173.4 million by 2023 and accounts for 40.8% of the Footwear eCommerce market in Thailand. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 11.9%, resulting in a projected market volume of US$272.0 million by 2027. The Textile & Other Footwear eCommerce market is a sub-market of the Footwear market. Further categories within the Footwear market are: Leather Footwear, Luxury Footwear, Other Footwear, and Sneakers.

eCommerce revenue development in the Textile & Other Footwear market in Thailand

in million US$, in %

Note: Data shown is using current exchange rates and reflects market impacts of the Russia-Ukraine war

Source: Statista Market Insights, ecommerceDB

2020 2021 2022 2023 2024 2025 2026 2027
Revenue (in mUS$) 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0
Growth (in %) 22.7 2.7 44.4 10.8 38.5 35.7 23.3 66.8
AOV (in US$) 22.1 66.6 14.7 31.8 33.9 28.8 58.3 88.5
CVR (in %) 22.7 2.7 44.4 10.8 38.5 35.7 23.3 66.8
AOV: Average Order Value CVR: Conversion Rate

Select sub-market

* Not available for the selected country