Care Products market in Turkmenistan
The Turkmen Care Products eCommerce market is predicted to reach US$22.8 million by 2024 and accounts for 8.8% of the total eCommerce market in Turkmenistan. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 12.0%, resulting in a projected market volume of US$35.9 million by 2028. Within the Care Products market ECDB considers the following three sub-markets: Personal Care, Health Care, and Household Care.
Market development
eCommerce revenue development in the Detergents market in Turkmenistan
The Turkmen Detergents eCommerce market is predicted to reach US$1.0 million by 2024 and accounts for 47.7% of the Household Care eCommerce market in Turkmenistan. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 10.9%, resulting in a projected market volume of US$1.6 million by 2028. The Detergents eCommerce market is a sub-market of the Household Care market. Further categories within the Household Care market are: Cleaning Equipment, and Other Household Care.
eCommerce revenue development in the Detergents market in Turkmenistan
eCommerce revenue growth in the Detergents market in Turkmenistan
Net eCommerce revenue split by sub-category
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | |
|---|---|---|---|---|---|---|---|---|
| Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 |
| Growth (in %) | 97.2 | 1.7 | 85.9 | 14.3 | 43.3 | 75.4 | 22.6 | 30.3 |
Market definition
Definition of the Detergents market within the Care Products market
Market definition: Care Products > Household Care > Detergents The category Detergents includes the online trade of dishwashing detergents (e.g. liquid dish soap, dishwasher detergent tablets), multi-surface cleaners (e.g. all-purpose cleaners, kitchen cleaners, glass cleaners, floor cleaners) and laundry detergents (e.g. liquid detergents, powder detergents, pods and detergent packs, stain removers, fabric softeners). This category does not cover cleaning equipment and launderette services. All monetary figures refer to the annual gross revenue and do not factor in shipping costs.
In-scope
- Dishwashing detergents (e.g. liquid dish soap, dishwasher detergent tablets)
- Multi-surface cleaners (e.g. all-purpose cleaners, kitchen cleaners, glass cleaners, floor cleaners)
- Laundry detergents (e.g. liquid detergents, powder detergents, pods and detergent packs, stain removers, fabric softeners)
Out-of-scope
- Cleaning equipment
- Launderette services
Market comparison
The Turkmen Detergents market in a global comparison
Market comparison by growth, online share, and revenue in 2023
Select sub-category
- Other Medical Products *
- Health Teas *
- Other Nutrition *
- Other Pharmaceuticals *
- Other Health Care *
- Other Household Care *
- Make-up *
- Nail Cosmetics *
- Other Decorative Cosmetics *
- Feminine Hygiene *
- Handkerchiefs *
- Toilet Paper *
- Other Hygiene *
- Conditioners *
- Hair Dyes *
- Other Personal Care *
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