Furniture & Appliances market in Tanzania

The Tanzanian Furniture & Appliances eCommerce market is predicted to reach US$72.5 million by 2023 and accounts for 13.2% of the total eCommerce market in Tanzania. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 15.6%, resulting in a projected market volume of US$129.6 million by 2027. Within the Furniture & Appliances market ecommerceDB considers the following two sub-markets: Household Appliances and Furniture & Homeware.

Market development

eCommerce revenue development in the Cookers & Ovens market in Tanzania

The Tanzanian Cookers & Ovens eCommerce market is predicted to reach US$7.1 million by 2023 and accounts for 29.4% of the Major Appliances eCommerce market in Tanzania. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 16.7%, resulting in a projected market volume of US$13.1 million by 2027. The Cookers & Ovens eCommerce market is a sub-market of the Major Appliances market. Further categories within the Major Appliances market are: Dishwashing Machines, Freezers, Refrigerators, and Washing Machines.

eCommerce revenue development in the Cookers & Ovens market in Tanzania

in million US$, in %

Note: Data shown is using current exchange rates and reflects market impacts of the Russia-Ukraine war

Source: Statista Market Insights, ecommerceDB

2020 2021 2022 2023 2024 2025 2026 2027
Revenue (in mUS$) 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0
Growth (in %) 53.8 18.9 12.0 66.8 95.9 59.7 65.3 98.4
AOV (in US$) 25.0 79.2 53.2 8.8 40.1 18.0 53.6 31.9
CVR (in %) 53.8 18.9 12.0 66.8 95.9 59.7 65.3 98.4
AOV: Average Order Value CVR: Conversion Rate

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