Furniture & Homeware market in Ukraine

The Ukrainian Furniture & Homeware eCommerce market is predicted to reach US$568.6 million by 2023 and accounts for 11.6% of the total eCommerce market in Ukraine. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 2.6%, resulting in a projected market volume of US$629.4 million by 2027. Within the Furniture & Homeware market ECDB considers the following two sub-markets: Furniture and Homeware.

Market development

eCommerce revenue development in the Home & Living market in Ukraine

The Ukrainian Home & Living eCommerce market is predicted to reach US$183.5 million by 2023 and accounts for 47.8% of the Furniture eCommerce market in Ukraine. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 2.6%, resulting in a projected market volume of US$203.4 million by 2027. The Home & Living eCommerce market is a sub-market of the Furniture market. Further categories within the Furniture market are: Home Office & Workplace Furniture, Kitchen & Bath, Other Furniture, and Outdoor Furniture.

eCommerce revenue development in the Home & Living market in Ukraine

in million US$

eCommerce revenue growth in the Home & Living market in Ukraine

in %

Net eCommerce revenue split by sub-category

in %
2020 2021 2022 2023 2024 2025 2026 2027
Revenue (in mUS$) 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0
Growth (in %) 24.2 35.1 66.6 84.7 12.3 90.1 99.7 32.6

Online share

eCommerce online share of the total Home & Living market in Ukraine

The online share refers to the proportion of the retail volume that is transacted via the Internet. It includes purchases via desktop PC, tablet or smartphone, both via website or app. Only retail of physical goods is taken into account. In the Ukrainian Home & Living retail market, the online share is 7.6% and will decrease by an average of 0.8% to 7.4% by 2027.

eCommerce online share of the total Home & Living market in Ukraine

in %
2020 2021 2022 2023 2024 2025 2026 2027
Online share (in %) 79.0% 83.7% 4.9% 2.1% 47.0% 56.4% 76.5% 38.6%

Market definition

Definition of the Home & Living market within the Furniture & Homeware market

Market definition: Furniture & Homeware > Furniture > Home & Living The category Home & Living includes the online trade of livingroom furniture, bedroom furniture, dining room furniture, and more. This category does not cover kitchen furniture, bathroom furniture or home office furniture. All monetary figures refer to the annual gross revenue and do not factor in shipping costs.

In-scope

  • Livingroom furniture
  • Bedroom furniture
  • Dining room Furniture
  • Hallway furniture

Out-of-scope

  • Kitchen furniture
  • Bathroom furniture
  • Home office furniture
  • Outdoor furniture