Fashion market in Zambia

The Zambian Fashion eCommerce market is predicted to reach US$54.1 million by 2023 and accounts for 19.8% of the total eCommerce market in Zambia. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 10.6%, resulting in a projected market volume of US$80.8 million by 2027. Within the Fashion market ecommerceDB considers the following three sub-markets: Footwear, Bags & Accessories, and Apparel.

Market development

eCommerce revenue development in the Jewelry market in Zambia

The Zambian Jewelry eCommerce market is predicted to reach US$2.4 million by 2023 and accounts for 62.3% of the Watches & Jewelry eCommerce market in Zambia. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2023-2027) will be 17.4%, resulting in a projected market volume of US$4.5 million by 2027. The Jewelry eCommerce market is a sub-market of the Watches & Jewelry market. Further categories within the Watches & Jewelry market are: Luxury Jewelry, Luxury Watches, and Watches.

eCommerce revenue development in the Jewelry market in Zambia

in million US$, in %

Note: Data shown is using current exchange rates and reflects market impacts of the Russia-Ukraine war

Source: Statista Market Insights, ecommerceDB

2020 2021 2022 2023 2024 2025 2026 2027
Revenue (in mUS$) 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0
Growth (in %) 69.5 40.3 50.8 46.8 44.6 13.1 41.7 85.5
AOV (in US$) 94.7 38.6 25.4 51.7 85.3 46.9 51.5 66.1
CVR (in %) 69.5 40.3 50.8 46.8 44.6 13.1 41.7 85.5
AOV: Average Order Value CVR: Conversion Rate

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        • Blazers (children) *
        • Coats & Jackets (children) *
        • Dresses & Skirts (children) *
        • Jerseys, Sweatshirts & Pullovers (children) *
        • Night & Underwear (children) *
        • Shirts & Blouses (children) *
        • Socks (children) *
        • Sports & Swimwear (children) *
        • Suits & Ensembles (children) *
        • T-Shirts (children) *
        • Tights & Leggings (children) *
        • Trousers (children) *
      • Luxury Apparel *
      • Men's Apparel *
        • Blazers (men) *
        • Coats & Jackets (men) *
        • Jerseys, Sweatshirts & Pullovers (men) *
        • Night & Underwear (men) *
        • Shirts (men) *
        • Socks (men) *
        • Suits (men) *
        • T-Shirts (men) *
        • Trousers (men) *
      • Other Apparel *
        • Blazers (women) *
        • Coats & Jackets (women) *
        • Dresses & Skirts (women) *
        • Jerseys, Sweatshirts & Pullovers (women) *
        • Night & Underwear (women) *
        • Shirts & Blouses (women) *
        • Socks (women) *
        • Suits & Ensembles (women) *
        • T-Shirts (women) *
        • Tights & Leggings (women) *
        • Trousers (women) *
      • Clothing Accessories & Other Clothes (children) *
      • Clothing Accessories & Other Clothes (men) *
      • Clothing Accessories & Other Clothes (women) *
      • Eyewear *
        • Eyewear Frames *
        • Luxury Eyewear *
        • Sunglasses *
      • Luxury Leather Goods *
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        • Luxury Jewelry *
        • Luxury Watches *
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