Country Report

eCommerce in Denmark

Country Report

eCommerce in Denmark

The eCommerce net sales of the top 100 Danish online stores accounted for about 4.28bn in 2022. zalando.dk heads the list of the top online stores by net sales in Denmark in 2022. Other large and prominent players on the Danish market are e.g. apple.com, elgiganten.dk, hm.com and shein.com. The top 5 online stores in Denmark accounted for 27% of the net sales of the top 100 online stores in 2022. This report provides a comprehensive overview of the Danish eCommerce market including consumer insights, market trends, and top store analyses.

Study Details
eCommerce in Denmark
  • Pages: 43
  • Filetype:.pdf, .xlsx
  • Published: 2024
Price:
US$995

Table of Contents

01. Key Facts about Danish eCommerce

02. Danish consumers
  • Online shopper characteristics
  • Online shopping
03. The Danish eCommerce market
  • Market size
  • Market structure
04. Danish online stores: top 100 analysis
  • Danish top stores
  • Category insights
  • Top 100 ranking
  • ECDB Infographic: ECDB_Country_Report_DNK_2024_1.jpg
  • ECDB Infographic: ECDB_Country_Report_DNK_2024_2.jpg
  • ECDB Infographic: ECDB_Country_Report_DNK_2024_3.jpg
The ECDB Country Report "eCommerce in Denmark" provides a comprehensive overview of the state of the Danish eCommerce market regarding consumers, markets, and its top 100 online stores in 2022. It depicts significant and comprehensive data about:
• Danish online shoppers, providing detailed insights about their characteristics and shopping attitudes
• the Danish eCommerce market, including net sales developments and forecasts, as well as insights into the net sales distribution
• the competitive landscape in the Danish eCommerce market with key facts about the top players by Danish net sales in 2022, profound category analyses, and a full list of the Danish top 100 stores

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