Country Report

eCommerce in Italy

Country Report

eCommerce in Italy

The eCommerce net sales of the top 250 Italian online stores accounted for about 18.87bn in 2022. amazon.it heads the list of the top online stores by net sales in Italy in 2022. Other large and prominent players on the Italian market are e.g. shein.com, apple.com, zalando.it and unieuro.it. The top 5 online stores in Italy accounted for 52% of the net sales of the top 250 online stores in 2022. This report provides a comprehensive overview of the Italian eCommerce market including consumer insights, market trends, and top store analyses.

Study Details
eCommerce in Italy
  • Pages: 52
  • Filetype:.pdf, .xlsx
  • Published: 2024
Price:
US$995

Table of Contents

01. Key Facts about Italian eCommerce

02. Italian consumers
  • Online shopper characteristics
  • Online behavior
  • Online shopping
03. The Italian eCommerce market
  • Market size
  • Market structure
04. Italian online stores: top 250 analysis
  • Italian top stores
  • Category insights
  • Top 250 ranking
  • ECDB Infographic: ECDB_Country_Report_ITA_2024_1.jpg
  • ECDB Infographic: ECDB_Country_Report_ITA_2024_2.jpg
  • ECDB Infographic: ECDB_Country_Report_ITA_2024_3.jpg
The ECDB Country Report "eCommerce in Italy" provides a comprehensive overview of the state of the Italian eCommerce market regarding consumers, markets, and its top 250 online stores in 2022. It depicts significant and comprehensive data about:
• Italian online shoppers, providing detailed insights about their characteristics and shopping attitudes
• the Italian eCommerce market, including net sales developments and forecasts, as well as insights into the net sales distribution
• the competitive landscape in the Italian eCommerce market with key facts about the top players by Italian net sales in 2022, profound category analyses, and a full list of the Italian top 250 stores

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